Tag: mobile shopping trends

US mobile shopping now used by almost 2 out of 3 consumers

L. Green
US mobile shopping trends

New CTA Research data shows that m-commerce is now becoming quite a regular occurrence. As a growing number of people look to their smartphones for regular daily tasks, US mobile shopping has taken off along with the trend. In fact, the Consumer Technology Association (CTA) has published the Path to Purchase Using Mobile Devices Market Research report with details on this m-commerce shift. The CTA report states that both mobile commerce and online shopping research brings in-store purchases. This trend in US mobile shopping has had a considerable impact on…

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Retail mobile commerce came close to flunking its report card

Jesse Collins
UK mobile commerce - Woman with mobile phone

A new NewStore report based on 112 different brands revealed a less than stellar average performance. NewStore has released its “State of Mobile Retail”, which is a kind of retail mobile commerce report card. The report revealed insight into the performance of 112 different retailers within the m-commerce ecosystem. The outcomes published within the report involved considering 500 data points regarding each of the retailers. The analysis of the various factors produced a retail mobile commerce score similar to a report card. The average outcome among all the retailers’ scores…

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Cyber Monday m-commerce is hot but not enough to kill desktop

Jesse Collins
Cyber Monday m-commerce

Brick and mortar shopping as well as laptop based purchases are still holding strong in the U.S. With Cyber Monday m-commerce growing at a tremendous rate each year, many keep expecting in-store shopping and desktop to fall off the map. However, Black Friday and its in-person purchasing appears to be just as relevant as ever before. Moreover, laptop and desktop based shopping are still going strong. If mobile commerce is as strong as they say, shouldn’t Black Friday have been replaced by Cyber Monday? Many shoppers have had enough of…

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Mobile shopping trends have become standard global commerce

Jesse Collins
mobile shopping confidence trends

People are now using smartphones and tablets for shopping to the degree that they are part of the norm. The Interactive Advertising Bureau (IAB) has released a mobile shopping trends report. It is titled “Mobile Commerce: A Global Perspective.” Within the report, the IAB showed that 75 percent of smartphone and tablet users are mobile shoppers. They had purchased at least one product or service over their mobile devices in the previous six months. The study took an in-depth look at the way mobile device users from 19 countries saw…

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Tablet commerce trends in the U.K. show popularity with those aged 55 plus

Jorge Gonzalez
tablet commerce trends

A new report showed a considerable inclination toward shopping over tablets among those aged 55 and up. Tablet commerce trends are showing positive tendencies when it comes to usage in the United Kingdom among those aged 55 and older. Shoppers within that age group are finding the larger screen mobile devices provides a positive experience. This, according to a new report published by Bronto Software based on a survey they conducted. Despite the fact that tablets are facing an uncertain future due to the nature of the smartphone market, one…

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