Mobile payments to be a main focus of hospitality industry tech

Mobile Payments

A recent study is indicating that digital signage and smartphone based transactions are paving the way. The outcome of the second annual Customer Engagement Technology Study has just been released and the results are looking quite positive for mobile payments, digital signage, and even social media marketing. This research was conducted alongside a team from the University of Denver Daniels College of Business. It also included the participation of the University of Nevada, Las Vegas’ William F. Harrah College of Hotel Administration. Its data included 143 results regarding the way…

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Mobile payments struggle in U.S. but grow worldwide

Quick Tap NFC technology service mobile payments service

The forecasts for the use of these transactions in the United States have been dropping like a stone. Although the use of mobile payments on a global scale are taking off like a rocket, in the United States, predictions are continuously being corrected in order to reduce the size of the outlook within that marketplace. The uptake of these transactions has not been anywhere near the rate of most expectations. The most recent knock to the overblown predictions about the American mobile payments marketplace has come from eMarketer. In October…

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Mobile payments facing tremendous risks, says study

Mobile commerce Risks

Just as the transactions are beginning to gain some credibility, U.K. risk analysts say struggles are ahead. The adoption of mobile payments has been far slower than expected, and just as some were beginning to think that they were finally taking off, risk analysts from Riskskill, a U.K. consultant, have released a report that assesses that global market in a much more sobering light. It could be that there are a broad number of challenges and risks associated with that form of transaction. According to Bill Trueman, the CEO of…

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Mobile payments used more often when incentives are offered

mobile payments incentives

Consumers are more likely to use these services when they have an additional financial benefit to do so. According to new research, the most successful efforts that have been made to boost the use of mobile payments among consumers who have previously used this type of transaction is financial incentives. Moreover, financial management tools over smartphones encourages more frequent use. Among the participants in the study were 4,000 smartphone users who have already used mobile payments services. Over half of them had said that they were very likely to use…

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Mobile payments growing in popularity at the supermarket

mobile payments grocery store

Though the transaction type as a whole is still off to a slow start, there is demand when buying food. According to the latest industry data that has been released regarding the use of mobile payments, smartphone users enjoy using their devices to complete transactions at the grocery store. When consumers arrive at the point of sale, they are often happy to use their smartphones to pay. This mobile payments trend was included in the latest published data from Symphony EYC, in which they identified the findings of their recently…

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