eBay sells Rent.com to Primedia to concentrate on mobile commerce and payments

eBay mobile payments

eBay has announced that it will be selling off Rent.com, one of its online properties, which has been purchased by Primedia. This will allow the largest online marketplace in the world to concentrate its efforts on the heart of its e-commerce and payments businesses, including their relatively newly introduced mobile elements. Rent.com was originally acquired by eBay in 2004, for a purchase price of $400 million. This gave the company an important step into the online real estate marketplace. Rent.com remains one of the biggest American apartment listing services, with…

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Tealeaf unveils new mobile customer experience solution

Mobile trends

Tealeaf, a top provider of digital customer experience management solutions, has now unveiled its latest edition of the Tealeaf CX Mobile, which is a complete solution for its clients. The newest version of Tealeaf CX Mobile enables a sophisticated analysis of the customer experience across all of the various mobile channels, including native Android and iOS apps, hybrid applications, the increasing number of HTML5-based apps, and mobile websites. Mobile commerce is currently growing at a rate that is more rapid than any other form of ecommerce, either currently or throughout…

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Aluminum foil could be the key to mobile security for NFC-enabled credit cards and smart phones

NFC Security

Mobile commerce is becoming more popular around the world thanks to NFC technology. At this point, mobile payments seem to be inevitable as more companies begin to adopt NFC technology to help facilitate the new form of commerce. Though the concept is gaining momentum, consumers are showing serious concern for the safety of their financial information in relation to mobile payment platforms. NFC technology has enabled consumers to make purchases without making contact with a physical platform. The technology is used in credit cards and some smart phones, making these…

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Commonwealth Bank sees major rise in NFC payments in Australia, Telsyte suggests merchants will be slow to warm to mobile commerce

Mobile Payments

Mobile commerce is gaining momentum in Australia, according to The Commonwealth Bank, the country’s largest financial institution. The bank announced this week that mobile payments have more than quadrupled in the last year, logging more than 1.3 million transactions during December alone. The bank notes that the availability of NFC applications has also risen by 30,000 over the same time period. This indicates that mobile commerce may be gaining ground with consumers in Australia, but research firm Telsyte claims that the concept is not very popular with merchants. Mobile commerce…

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L’Oréal reveals outcome of its New York taxi m-commerce campaign

Mobile Commerce

In an interview with Forbes magazine, the CMO of L’Oréal USA, Marc Speichert, the results of L’Oréal USA’s m-commerce campaign last month called “Shop the Look” have now been revealed. The campaign outfitted a number of New York City taxi cabs with “Taxi Shops”, throughout the Fashion Week in that city. The taxis were designed to allow smartphone using passengers to instantly purchase beauty products from the Lancôme and Yves Saint Laurent lines. The campaign was created through a partnership between L’Oréal and Glamour magazine. For the five days, they…

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