Retail Sales to experience boost from QR codes and image recognition technology

QR Code Statistics

Mobile Money Network (MMN) has announced the release of its first QR code and fully transactional image recognition service within its Simply Tap instant mobile checkout. The introduction of the service is beginning alongside a Thorntons promotion that uses outdoor advertising. A number of posters are being displayed in various locations around central London, featuring an Easter egg that permits users of Simply Tap to give the technology a try and to purchase one of a number of different Easter eggs for a penny each. Sipmly Tap is MMN’s instant…

Read More

Mobile Money Network announces its mobile checkout, Simply Tap

mobile commerce and NFC technology

The Mobile Money Network has announced the launch of its Simply Tap instant mobile checkout service. Best Buy Europe and Carphone Warehouse are among the first retailers who have gone live with the new Simply Tap mobile payment service that allows customers to shop and make purchases using their mobile devices. The experience involves being able to use a mobile device to make a purchase directly from an ad, website, direct marketing, or buyer’s guide. Other retailers include thehut.com, Goldsmiths, and Thorntons, in addition to Tvicar.com and Pretty Green. Mobile…

Read More

London city on the fast path to virtual wallets

Google Wallet

If you happen to be taking a trip to London anytime soon, you’ll have to check out Vodafone’s newest launch of pay- by- text. They joined forces with a cab service; over 500 of London’s black cab’s got a makeover and now sport a giant Union Jack flag. Send your cab registration number and your trip amount via text and they add it to your monthly bill. This is just one of the ways that telecommunications companies are starting to integrate mobile payments into society and everyday life. Paying for…

Read More