Tag: mobile media

Siri and Seconds work together to allow consumers to use voice to interact and transact with merchants

John Montgallo
iphone Siri

Siri, the Apple personal assistant that works in the latest iPhone device, can now work with Seconds to allow consumers to experience a direct interaction with merchants, including the transaction process, through the use of the mobile web. When consumers set up their Seconds accounts with their payment information, their mobile phones not only become transactional devices, but when those smartphones also have Siri, Seconds can be used over voice. Individuals are able to use Seconds to send a quick message that is followed up by a transaction through text…

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QWASI introduces its new and unique “appnostic” mobile photo sharing and printing services

Jennifer Goula
Mobile Commerce

Leading mobile and social marketing tech and communications company, QWASI, which is known for its interactive solutions that are provided cross-market, has announced the release of its newest solution for mobile photo sharing and printing. This new service is designed to provide solutions to some of the most common issues faced by cell phone users, which are the ability to obtain quality printed pictures from pictures they have snapped using their mobile devices. Though the initial launch makes the service available only to American mobile users, the company intends to…

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Experts recommend that businesses not ignore Boomers’ money

L. Green
Mobile Marketing

According to experts in mobile marketing, businesses are wasting their money by focusing exclusively on younger customers while building their campaigns, instead of targeting older demographics which have more money to spend. Businesses have become so attached to the idea that young people are the ones who use their mobile devices most frequently that they are entirely missing out on the most rewarding marketplace, the Baby Boomer generation, which has significant amounts of disposable cash just waiting to be spent. Managing Director Steve Downes, from Juice Digital, which is the…

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Boost Communications raises EUR 3.3 million in venture capital

Guest Post
Mobile-Commerce

February 26, 2012 – Barcelona, Spain – Boost Communications AS has raised EUR 3.3 million in investor funding from the Norwegian state-owned venture capital fund Investinor AS and the private venture capital fund Norsk Innovasjonskapital III AS (NIK III). – Boost Communications was established in 2000, which makes us a seasoned player in the mobile web and marketing space. As the market is maturing, we want to position ourselves to take a leading role in this rapidly growing market, says Founder and CEO Øystein R. Skiri. The new investors are…

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Zmags study examines m-commerce and tablet commerce readiness of top 100 American retailers

Julie Campbell
Mobile Commerce

Zmags has published the results of its study that assessed the cross-channel marketing readiness of the top 100 U.S. online retailers in terms of their use of mobile, tablet, and social media, and they discovered that very few of them are working to achieve the full commerce potential of mobile devices. The study was conducted in November 2011 and examined the smartphone and tablet offerings of the leading 100 retailers (according to the 2011 Internet Retailer Top 500 Guide). Android smartphones, iPhone, and iPad offerings were scrutinized by the researchers.…

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