Articles Comments

QR Code Press » Entries tagged with "mobile marketing sms"

In store scan-and-scram shopper management strategies

In store scan-and-scram shopper management strategies

Mobile is now making a solid place for itself, and retailers need to make sure that their strategies are prepared for this new kind of shopper that will use the device to gain information, who are prepared to leave a store after scanning a product’s barcode in order to find better prices online, and who will shop from the comfort of their own home without even heading out to a store’s physical location. Some of the … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing

What this season has taught companies about mobile for the next holiday

What this season has taught companies about mobile for the next holiday

The holidays this year were the first time that mobile commerce played a notable role in the shopping experience, so this was the first time that businesses involved in that channel were able to try out new techniques and learn for future holidays. A webinar has already been planned that goes over the lessons that have been learned about mobile holiday shopping. It is an hour long and has been made available for free. It involved … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing

Cellit identifies QSR mobile marketing campaign best practices

Cellit identifies QSR mobile marketing campaign best practices

Leading mobile customer relationship management (CRM) systems provider, Cellit, which specializes in solutions for retailers, restaurants, and other businesses, has announced the results of a year-long analysis of nearly 9,000 mobile marketing campaigns, which was commissioned in 2001 by 125 quick service restaurant (QSR) clients. Cellit performed an analysis of client data to generate a range of data-driven conclusions and metrics that will assist QSRs in developing the best methods for success in mobile marketing. These … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing

Layered Innovations launches its next platform

Layered Innovations launches its next platform

Layered Innovations has announced the launch of its latest platform version. It is designed to provide clients with the ability to create and manage their mobile campaigns, themselves, as well as to measure the success of those campaigns and report on it. This new ability enhances the current controls on their platform, which include management of professional commerce, monitoring of client experience, and compliance with social media. Layered Innovations chief concept officer, Dusty Davidson explained … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, QR Codes, Social Media Marketing, United States

Lenco and iLoop announce $42 million mobile marketing merger

Lenco and iLoop announce $42 million mobile marketing merger

Lenco Mobile and iLoop Mobile, two mobile marketing companies, have announced that they have entered into a merger with the intention of combining their offerings in order to expand their worldwide reach and provide an enhanced solutions suite. The companies will now be offering MMS messaging, mobile greeting cards, site building, and loyalty program products in the mobile sphere. iLoop has operations in Mexico, Singapore, and South Africa, while Lenco is based in the United … Read entire article »

Filed under: Featured News, International, Mobile Commerce, Mobile Marketing, United States

AT&T provides small and medium companies with mobile multimedia marketing solution

AT&T provides small and medium companies with mobile multimedia marketing solution

AT&T is offering small and medium businesses a new Messaging Toolkit, which allows them to offer their customers real-time special offers, promotions, and product updates that can help them to bring their companies to the next level. The toolkit gives these companies the opportunity to take advantage of multimedia mobile marketing solutions in a do-it-yourself format which can be accessed from a web-based cloud platform that is simple for them to use. The Messaging Toolkit by AT&T … Read entire article »

Filed under: Mobile Commerce, Mobile Marketing, Social Media Marketing, United States