QR Code Press

Cellit identifies QSR mobile marketing campaign best practices

12/11/201112/11/2011 Jesse Collins

Leading mobile customer relationship management (CRM) systems provider, Cellit, which specializes in solutions for retailers, restaurants, and other businesses, has announced the results of a year-long analysis of nearly 9,000 mobile marketing campaigns, which was commissioned in 2001 by 125 quick service restaurant (QSR) clients. Cellit performed an analysis of client data to generate a range of data-driven conclusions and metrics that will assist QSRs in developing the best methods for success in mobile marketing. These were created to address the full mobile marketing lifecycle, which includes the most effective…

AT&T provides small and medium companies with mobile multimedia marketing solution

10/28/2011 Julie Campbell

AT&T is offering small and medium businesses a new Messaging Toolkit, which allows them to offer their customers real-time special offers, promotions, and product updates that can help them to bring their companies to the next level. The toolkit gives these companies the opportunity to take advantage of multimedia mobile marketing solutions in a do-it-yourself format which can be accessed from a web-based cloud platform that is simple for them to use. The Messaging Toolkit by AT&T has everything that a small or medium size business needs to implement a…

QR code directs hungry diners through Vernon Hills

05/03/2011 Stephanie Beck

Mobile marketing has made its way to Vernon Hills, Illinois. The town recently unveiled a new initiative to promote local restaurants to visitors. The initiative makes use of QR codes to help market these businesses and provide a genuinely interactive experience for tourists. The campaign took nearly two months to complete and was introduced by the town’s geographic information system coordinator, Will Rockwell. The campaign features five signs, each bearing the logo of 55 local restaurants along with a QR code attributed to each one. When scanned, the codes resolve…

Providing a unique dining experience is just a scan away!

04/13/2011 Stephanie Beck

Mobile technology is beginning to influence the way more businesses function. As technology becomes more advanced, companies have to account for changes trends and expectations. Failing to do so could mean the inability to compete in a field that is becoming more reliant on mobile devices. QR codes, in particular, are becoming a vital marketing tool. While the codes have been used by a number of industries for many years now, the restaurant business has only recently taken to using the codes. Radisson Edwardian, one of the most prestigious hotel…