Tag: mobile marketing agencies

Johnny Rockets’ launches new QR coded marketing campaign

Stephen Vagus
Johnny Rockets QR Code

Restaurant chain Johnny Rockets’ has launched a new marketing campaign that uses QR codes to reach out to tech-savvy consumers. The company has some big plans for using the codes after the campaign has run its course. Johnny Rockets’ is looking to build an online customer database that will help the company distribute discounts and special promotional incentives and information. The database is to be called the Rocket e-Club and will be one of the company’s first major mobile marketing and commerce initiatives. Johnny Rockets’ QR codes are to appear…

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Experts recommend that businesses not ignore Boomers’ money

L. Green
Mobile Marketing

According to experts in mobile marketing, businesses are wasting their money by focusing exclusively on younger customers while building their campaigns, instead of targeting older demographics which have more money to spend. Businesses have become so attached to the idea that young people are the ones who use their mobile devices most frequently that they are entirely missing out on the most rewarding marketplace, the Baby Boomer generation, which has significant amounts of disposable cash just waiting to be spent. Managing Director Steve Downes, from Juice Digital, which is the…

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CommerceTel Corporation announces its selection as the UFC mobile tech partner

Jorge Gonzalez
Ultimate Fighting

Award-winning proprietary mobile marketing solutions and technology provider, CommerceTel Corporation, has announced that it has been selected by the Ultimate Fighting Championship (UFC) in order to provide mobile marketing strategies for device users, such as text alerts, voting, and initiatives for in-venue and in-broadcast special offers. The UFC is currently the sports organization with the most rapid growth worldwide, providing the top events for mixed martial arts (MMA) that are available to nearly one billion homes around the globe. The UFC was first broadcast on network television in November 2011,…

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mobiManage announces launch of mobile content management system for apps and websites

Stephanie Beck
Mobile-Commerce

mobiManage has announced the release of the second generation of its mobile CMS systems, precisely four years after the initial American release of the original systems. This latest release includes upgrades to the feature designs and a completely new engine. IT offers a single platform on which Android and iPhone apps alike, as well as mobile websites and tablet products can all be managed. These latest upgrades also provide capabilities for adding features for mobile marketing to an app or website, including QR codes and NFC tags, banner ads, and…

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Constant Contact takes on mobile marketing to an entirely new degree

Stephanie Beck
Mobile Marketing

Constant Contact has announced that it will be embracing mobile marketing to a much greater degree with a new partnership with DIDMO, the developers of the Magmito cross-platform solution for mobile app creation. Though it wasn’t too long ago that the primary focus of the teams at Constant Contact was on services that provide email marketing, the company has now widened its potential and its offerings so that it will have the opportunity to achieve much more significant growth than their customers – past and present – may have expected.…

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