Mobile games popularity Archives

US mobile consumers would give up social media for mobile games, study

05/20/201905/20/2019 L. Green

Nearly 70% of mobile users would give up social media than lose their favorite mobile games. According to a recent study from Tapjoy, US mobile consumers prefer mobile gaming to social media, with 69% saying they would rather give up social media apps or TV than lose their favorite games they play on mobile. The study’s findings help to explain why many social networking companies are branching out into mobile games. The mobile advertising and app monetization company surveyed over 18,000 US consumers ages 18 and older in February and…

Mobile games popularity algorithm may predict user interest levels

03/29/201703/27/2017 John Montgallo

Researchers are using a combination of algorithms to develop a popularity prediction model. Scientists in Japan have come up with a new mathematical model using several algorithms to predict mobile games popularity. More specifically, the model helps to show the point in a gaming app in which users start losing interest. This model could provide useful insight to mobile game developers that want to keep users engaged. The idea is that the mobile games popularity will be able to be better maintained by stopping users from losing interest. This may…