QR Code Press

Constant Contact takes on mobile marketing to an entirely new degree

02/11/201202/10/2012 Stephanie Beck

Constant Contact has announced that it will be embracing mobile marketing to a much greater degree with a new partnership with DIDMO, the developers of the Magmito cross-platform solution for mobile app creation. Though it wasn’t too long ago that the primary focus of the teams at Constant Contact was on services that provide email marketing, the company has now widened its potential and its offerings so that it will have the opportunity to achieve much more significant growth than their customers – past and present – may have expected.…

Facebook announces partnership with Bango for mobile payment services

02/10/201202/10/2012 Jennifer Goula

Facebook, the largest social network in the world, has announced that an agreement has been signed between it and Bango, and analytics and mobile billing company based in the United Kingdom. The technology at Bango concentrates on an increasing consumer market of smartphone owners who use their devices to access the internet and who are using their devices more frequently for making purchases and other online transactions. The white-label products from the company are able to collect mobile payments for the purchase of online services and content, and can also…

Mobile Marketing Association announces latest edition of the International Journal of Mobile Marketing

02/08/201202/08/2012 Jesse Collins

The Mobile Marketing Association (MMA) has announced that it has now released the most recent edition of its International Journal of Mobile Marketing (IJMM), an award-winning publication. This issue discusses important industry issues, such as the unique perspective of mobile marketing from India, as well as whether or not there is a viable mobile marketing channel on its way in Pakistan, and what are the opinions of the American government regarding location based marketing. Michael Hanley, the director of the Institute for Mobile Media Research and the IJMM editor-in-chief,…

UK study shows only 20 percent of corporate marketers have a website that was mobile optimized

02/01/201202/01/2012 Sam Lambert

An mobile commerce study performed in the United Kingdom is showing that corporate marketers are finding it challenging to meet the demands of their consumers when it comes to the mobile channel. The survey was performed by a digital communications business called Episerver, and included the participation of 200 marketing execs and 1,000 consumers in order to discover their attitudes regarding mobile marketing. The survey determined that among consumers in the U.K., 57 percent own smartphones. Among those smartphone owning consumers 73 percent have used the device to browse…

Newly launched ScanTip offers real-time NFC tag and QR code scan alerts

11/26/201111/26/2011 Jesse Collins

Connection hub startup, Kimtag has announced the release of its ScanTip product which provides complete integration of a real-time email alert system for scans of NFC tags and QR codes. ScanTip integrates fully into the Kimtag connection sharing system, which means that its users will now be capable of choosing to receive instant notification of all of the scans made of both their NFC tags and their QR codes. Kimtag Plus and all other Management License products include the ScanTip feature so that it can be easily enabled and controlled…