UnionPay QR codes to launch in all 6 AsiaMalls next year

shopping mall unionpay qr codes

The quick response code based mobile payments will allow merchants to process smartphone based transactions. Starting in 2018, UnionPay QR codes will be available in all 6 AsiaMalls shopping mall locations across Singapore. This will give consumers the opportunity to use their smartphones to be able to make mobile payments within the shopping centers. The news was released in a memorandum of understanding (MOU) from AsiaMalls Management and UnionPay International. This new partnership represents the first one a global payment brand and mall manager have launched in a large scale…

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Peel-off QR codes on shopping bags offer coupons to L.A. supermarket customers

qr codes shopping

Superior Grocers is now offering a unique new way for shoppers to be able to save money. A supermarket in Los Angeles called Superior Grocers has now launched a new promotion based on QR codes, which provides shoppers with peel-off barcodes that, when scanned, provide them with digital offers. These quick response codes are continually updated to make sure customers will always have fresh deals. Therefore, while the QR codes, themselves, may stay the same, when they are scanned by customers, the deals and commercials they see will provide them…

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Online and mobile commerce are feeling the love

mobile commerce shopping

Now, more than ever before, people are looking to their computing devices to shop. According to the results of a recently published global study, mobile commerce is rapidly gaining in acceptance among consumers as they look to their smartphones and tablets for discounts, product reviews, associate assistance and shopping maps. The study also showed that shoppers enjoy using m-commerce location based features in-store. The shoppers using mobile commerce appreciate having WiFi available to them when they are shopping in a brick and mortar shop. The research was conducted by Zebra…

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Mobile marketing using iBeacon location based technology seeing increasing use

Lord & Taylor location based mobile marketing

The SnipSnap coupon startup is successfully sending ads to smartphones through several large programs. As large retailers start to discover the importance of location based mobile marketing, partnerships such as the one that has formed between department store Lord & Taylor and SnipSnap are becoming increasingly commonplace. This particular agreement uses iBeacon technology to send mobile coupons and ads to shoppers in store. The two companies are working together in this mobile marketing pilot program as SnipSnap works to boost its location based advertising efforts at the department store. It…

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Mobile marketing with coupons boosts spontaneous shopping

mobile marketing coupons - with QR code

Impulse purchases are on the rise at retailers who use discount couponing strategies over smartphones. Retailers have known for decades upon decades that if they offer a customer a great deal while they are in the store, they will be able to convince many people to make purchases that may not have been on their shopping lists, and now this concept is transferring over to mobile marketing. Supermarkets, for example, post their sale signs to draw consumers to buy more, but that works only when the sign is seen. Making…

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Mobile commerce being driven by retailers in the US

Mobile Commerce News

Report highlights growth of mobile commerce Mobile commerce is growing at an alarming rate and retailers are likely behind its boom. BI Intelligence recently released a report concerning this growth and how it is being affected by retailers. The report highlights the results that retailers have seen over the past few years of holiday shopping. During the 2013 holiday season, in particular, mobile sales and activity reached record highs for many retailers, further increasing their interest in the mobile sector. Holiday shopping goes mobile According to the report, on Black…

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10 Shopping Tips for the Mobile Consumers

mobile commerce shopping

Over the last couple of decades people now shop online, using their mobile phones, tablets, or laptops. Some online stores periodically offer reasonable discounts in the form of coupons and vouchers, either directly or through associated websites. Online retail stores such as Tradus have started offering Tradus Coupon Codes for multiple products from under one roof.  Such coupon codes result in genuine reduction of the product’s price and shopping with such coupon codes can result in considerable savings. Here is a list of 10 shopping tips for the mobile consumers…

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Super Smart Shopping: Locating Local Deals via your Smartphone

mobile commerce payments smartphone shopping

These days, it’s hard to beat some of the online deals you can find. In fact, some of the discounts are so deep that many people have almost completely ceased shopping in person in favor of ordering things online that are shipped right to your doorstep. But even with technology permeating every aspect of the shopping experience, the chances are pretty good that you’re going to need to get something from a local supplier at some point in the near future. But just because you aren’t ordering it online, that…

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How to Use QR Codes on the Road

QR Code Billboard Helps Business

QR codes are a marketing technique used on everything from magazine pages to product labels to T-shirts. They’re a great – and simple – way to get consumers to engage with brands on mobile devices. These Quick Response Codes allow brands to link to digital content from a non-digital medium. All the consumer has to do is scan the code with their mobile device to be transported automatically. QR codes aren’t new – but brands are beginning to use them in new ways. To keep up with consumers everywhere, brands are turning…

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Mobile commerce still being driven by couponing

Mobile trends

These discounts have been sending the channel forward for a number of years now. Mobile commerce has been driven by coupons sent over smartphones for several years, already having a head start back in 2010, even though this channel represented only 3 percent of online shopping at that time. However, by the end of the holiday shopping season last year, comScore stats showed the channel spiked to 11 percent. Last year, mobile commerce represented about $18.6 percent of consumer spending following the holiday shopping season, not including the purchases related…

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What do your customers expect from your mobile marketing campaigns?

Smartphone customers are already building expectations, but are you meeting them? As smartphones rapidly increase their market share among mobile device users, campaigns that target cell phones with those capabilities are becoming more common. As a new channel, however, it isn’t always obvious. Moreover, brands need to recognize that optimizing their websites isn’t the full extent of the process. However, as something new, they aren’t always sure what other steps to take. What do consumers want from their mobile marketing campaigns? Unfortunately, they’re not exactly sure, themselves. Though they know…

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