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Cincinnati coffee shop generates traffic through the use of QR codes

Cincinnati coffee shop generates traffic through the use of QR codes

Coffee shops and college students have gone hand in hand for decades. Whether it’s the trendy place to hang out or the overwhelming need for caffeine, coffee shops play a pivatol role in the lives of students. As such, many such shops have been cropping up in recent years, especially as they have become more popular amongst the so called “hipster” community. With more shops comes more competition, and for Andrew Eigel, owner of the … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, QR Codes, United States

Google working on NFC mobile coupons

Google working on NFC mobile coupons

Google is working with Ingenico on a way to start making use of their NFC enabled Smartphone’s. The service would send a redeemable coupon to the customer’s Smartphone while they’re shopping in the store. The coupon would then be redeemed on checkout and subtracted from the total purchase. Near Field Communication (NFC) technology has been in the works to be made a method of payment for Smartphone users. Several of the new Smartphone’s that have come … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, Near Field Communications, United States