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Is it too early to gauge Google Wallet’s successes and failures?

03/27/201203/26/2012 John Montgallo

Many reports have been released indicating that Google is considering ways to rework its Google Wallet, based on the recent announcement that two of the execs involved in the project have left it, and that the company is scrambling to try to get as many wireless carriers to sign on to offer the mobile wallet as possible. This has led many to assume that Google Wallet is facing significant unexpected struggles, though there have been a small number of analysts who have said that it remains far too early to…

Commonwealth Bank sees major rise in NFC payments in Australia, Telsyte suggests merchants will be slow to warm to mobile commerce

03/26/201203/25/2012 Stephen Vagus

Mobile commerce is gaining momentum in Australia, according to The Commonwealth Bank, the country’s largest financial institution. The bank announced this week that mobile payments have more than quadrupled in the last year, logging more than 1.3 million transactions during December alone. The bank notes that the availability of NFC applications has also risen by 30,000 over the same time period. This indicates that mobile commerce may be gaining ground with consumers in Australia, but research firm Telsyte claims that the concept is not very popular with merchants. Mobile commerce…

Mobile apps may be the solution to save newspapers

03/24/201203/23/2012 Jesse Collins

The struggle faced by newspapers that are currently battling to keep their subscriber base due to the significant online competition as consumers start to use their mobile devices on an increasing basis for reading their news every day. According to Amy Mitchell from Pew Research Center, consumers are moving away from the trend to search for news and are now using their mobile devices to use a specific news app or website. She added that “People are committing to go back to the brand or outlet they like and trust…

Mobile marketers see large untapped potential for m-commerce retail sales

03/23/2012 L. Green

Despite the fact that recent research is indicating that mobile commerce currently makes up only 2 percent of the overall retail sales, mobile marketers are still seeing tremendous opportunity in this channel. The annual Direct Response Forum’s Q1 Merchant Survey also showed that only 17 percent of retailers with m-commerce sites or apps saw mobile sales that made up more than 10 percent of their overall retail sales. What this revealed was that as much as mobile marketers are continuing to push forward into this sphere, most retailers have yet…

Retailers prepare for Mothers’ Day with mobile strategies

03/23/2012 Stephanie Beck

Retailers selling popular products and services that are given as gifts on Mothers’ Day are preparing for this year’s consumers with the launch of new mobile platforms for shopping and finding deals. OrganicBouquet.com, a leading eco-friendly florist, is only one example of a retailer that has created a new user-friendly shopping site that is optimized for mobile users. It has now announced the launch of this site, making it possible for its new and returning customers with smartphones to use their mobile devices to make their Mothers’ Day and Easter…