Mobile commerce gap between iOS and Android is growing

Mobile Commerce Traffic

Apple devices are extending their lead in terms of generating traffic over mobile devices. According to a mobile commerce report that has recently been released by Gene Munster, an analyst at Piper Jaffray, devices using Apple’s iOS operating system are continuing to lead the web traffic generation space in the United States over Google’s Android based devices. Furthermore, the gap between these two types of device is continuing to grow as iOS leaps forward. In order to be able to obtain mobile commerce traffic data that was as accurate as…

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M-commerce will make up one quarter of online traffic in 2 years

india mobile commerce

Over one quarter of all online traffic will come from smartphones and tablets, says study. HomeShop 18, an online retail firm from India, has released its latest m-commerce predictions, which have stated that by the year 2015, 25 percent of the total online shopping traffic will come from consumers that are accessing sites through the use of their smartphones and tablets. They predict that it will take only until the end of that year for a quarter of all traffic to stem from those devices. According to Sundeep Malhotra, the…

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