Tag: mobile commerce tablets

Mobile commerce merchants are moving away from Kindle Fire

Julie Campbell
Kindle Fire Mcommerce

Now many wonder if the will be able to continue long into the future. The latest in mobile commerce in terms of the devices that are leading the way, is that the number of retailers that are selling the Kindle Fire tablet in their bricks and mortar shops is beginning to wither. This could prove detrimental to the holiday shopping season when buyers will be looking to mobile. The most recent among several mass merchants to abandon the Kindle Fire tablet from Amazon, was Walmart. The reason for this trend…

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IAB releases first buyers guide for U.S. tablet shopping marketplace

Sam Lambert

At the New York City IAB MIXX Conference & Expo, the IAB Mobile Marketing Center of Excellence announced its two prime goals which have been created to slingshot the newborn tablet advertising market place up to new heights. They are functioning on the belief that the emergence of tablets have brought about an entirely new category of marketing for both a user’s mindset and his or her experience. The first of the IAB’s goals, which has been developed in this light, is the “First Buyers Guide for the U.S. Mobile…

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