Shopping trends on December 25 were revealed by IBM and showed that cell phones beat out tablets. IBM has released its figures regarding mobile commerce and shopping trends that occurred on Christmas Day 2013, and it has shown that even though the tablet has been seen as the primary shopping device, it was smartphones that led the way on that specific day of the year. This is according to the IBM Digital Analytics Benchmark and the assessments it included. When it comes to mobile commerce both in traffic and in…
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Mobile commerce optimized websites performed best on Black Friday
According to this year’s figures, smartphones and tablets played a very large role on the first day of holiday shopping. Every year, a growing number of people are using their small screen connected devices to comparison shop and to make actual purchases on Black Friday, and this was certainly the case this year, particularly when it came to those that had been mobile commerce optimized for the friendliest experience over those devices. This was the first year that the data made it quite clear that the sites designed for those…
Read MoreReport sheds light on trends in the mobile commerce space
Report aims to offer some foresight Timetric, a business information service firm, has released a new report that aims to provide some foresight into the mobile commerce sector. The report shows that mobile commerce has been experiencing impressive growth around the world, especially in countries where smartphone and tablet penetration is high. More consumers are beginning to rely on their mobile devices in their daily lives, which has exposed them to new forms of commerce that are based entirely on the mobile space. This has caused many businesses to take…
Read MoreMobile commerce may be a boundless opportunity
Mobile commerce continues to experience explosive growth The mobile sector is continuing to grow rapidly and this growth is showing no signs of slowing down in the immediate future. As mobile technology becomes a more prominent part of people’s lives, it is beginning to have an effect on various aspects of society and economy. Mobile commerce, for instance, emerged as a result of the rampant popularity of smartphones, tablets, and online shopping. Though mobile commerce is still in a state of infancy, it could have a significant impact on the…
Read MoreMobile commerce is taking a larger share of online shopping
Purchasing and making buying decisions over smartphones and tablets is becoming increasingly common. According to the latest study results issued by comScore and The Partnering Group based on data collected and analyzed since June, 55 percent of all online shopping began with mobile commerce over a smartphone or tablet in some way. The findings underscore the way in which shopping is heading in an increasingly small screen direction. The results of the data analysis has underscored the importance of mobile commerce and that the world is moving increasingly in that…
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