The year ahead may be bright With 2013 over, mobile commerce faces a new year that may be full of promise. Those investing in the mobile commerce certainly have high hopes for 2014 and executives from prominent mobile organizations have begun to provide their predictions concerning the year ahead. Many believe that mobile commerce will reach new heights as consumers and businesses alike become more comfortable with the prospect of mobile shopping. Others note that caution should be exercised in order to avoid the security pitfalls that were seen in…
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Mobile commerce will reach 1 billion shoppers in 3 years
By the year 2016, a recent research report has indicated that the number or people m-buying will break the mark. Aligning with other mobile commerce research that has recently been presented to and by the industry, the results of a new analysis have now indicated that there will be over a billion shoppers choosing this channel by 2016, and retailers are recognizing this at a rapid pace. This has caused many retailers – large and small – to focus on the marketplace over smartphones and tablets. Many very well recognized…
Read MoreMobile commerce in the United States to grow over 32 percent in 3 years
According to a recent study, the size of the American market is set to experience a very healthy growth. As a result of the rising adoption of smartphones and a growing demand to be able to purchase products online, the American mobile commerce marketplace is predicted to rise at a compound annual growth rate (CAGR) of 32.38 percent by the close of 2016. Smartphone device adoption in the U.S. is occurring at a very rapid rate and people are using them to shop. In fact, the United States is among…
Read MoreMobile commerce predicted to reach $25 billion in 2013
The boom of smartphone and tablet based shopping is here and it is predicted to sail this year. In the first half of 2013, comScore recorded mobile commerce sales as having reached $10 billion in the United States, alone, and that firm’s latest survey data is now suggesting that by the end of this year, that figure could rise to exceed $25 billion. Last year by the halfway point, the sales over smartphones and tablets had been at $8.3 billion. For the entire year of 2012, mobile commerce brought in…
Read MoreMobile commerce expected to be huge holiday retail driver
The 2013 holiday shopping season will see smartphones and tablets as a major channel. A research team at a personalized consumer experience solutions provider called Baynote have just released the results of their first annual Holiday Predictions survey to reveal their forecast for drivers during that shopping season, such as mobile commerce. What they determined was that smartphones and tablets would play a very important role this year. The Baynote online and mobile commerce survey was performed in conjunction with an e-tailing group. Its findings indicated that retailers have cautious…
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