Executives share predictions for 2014 and mobile commerce

Mobile Commerce predictions

The year ahead may be bright With 2013 over, mobile commerce faces a new year that may be full of promise. Those investing in the mobile commerce certainly have high hopes for 2014 and executives from prominent mobile organizations have begun to provide their predictions concerning the year ahead. Many believe that mobile commerce will reach new heights as consumers and businesses alike become more comfortable with the prospect of mobile shopping. Others note that caution should be exercised in order to avoid the security pitfalls that were seen in…

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Mobile commerce will reach 1 billion shoppers in 3 years

mobile commerce trends

By the year 2016, a recent research report has indicated that the number or people m-buying will break the mark. Aligning with other mobile commerce research that has recently been presented to and by the industry, the results of a new analysis have now indicated that there will be over a billion shoppers choosing this channel by 2016, and retailers are recognizing this at a rapid pace. This has caused many retailers – large and small – to focus on the marketplace over smartphones and tablets. Many very well recognized…

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Mobile commerce in the United States to grow over 32 percent in 3 years

Mobile Commerce U.S. and Worldwide

According to a recent study, the size of the American market is set to experience a very healthy growth. As a result of the rising adoption of smartphones and a growing demand to be able to purchase products online, the American mobile commerce marketplace is predicted to rise at a compound annual growth rate (CAGR) of 32.38 percent by the close of 2016. Smartphone device adoption in the U.S. is occurring at a very rapid rate and people are using them to shop. In fact, the United States is among…

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Mobile commerce predicted to reach $25 billion in 2013

Mobile Commerce projections

The boom of smartphone and tablet based shopping is here and it is predicted to sail this year. In the first half of 2013, comScore recorded mobile commerce sales as having reached $10 billion in the United States, alone, and that firm’s latest survey data is now suggesting that by the end of this year, that figure could rise to exceed $25 billion. Last year by the halfway point, the sales over smartphones and tablets had been at $8.3 billion. For the entire year of 2012, mobile commerce brought in…

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Mobile commerce expected to be huge holiday retail driver

mobile devices christmas m-commerce

The 2013 holiday shopping season will see smartphones and tablets as a major channel. A research team at a personalized consumer experience solutions provider called Baynote have just released the results of their first annual Holiday Predictions survey to reveal their forecast for drivers during that shopping season, such as mobile commerce. What they determined was that smartphones and tablets would play a very important role this year. The Baynote online and mobile commerce survey was performed in conjunction with an e-tailing group. Its findings indicated that retailers have cautious…

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Mobile commerce whitepaper released by the GSMA

mobile commerce trends

Operators have placed their backing behind the report that has revealed an optimistic vision. The Groupe Speciale Mobile Association – more frequently known as the GSMA – has just released a highly optimistic whitepaper which has detailed the ways in which mobile commerce and the technology as a whole could provide a meaningful revolution for retailers. It also used the publication to unveil some of its more ambitious plans for shoppers in urban areas. Part of this vision is the intention to bring mobile commerce and brick and mortar retail…

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Mobile commerce is becoming a huge opportunity in South Africa

Mobile Commerce opportunity

Companies are beginning to see this market as holding a considerable amount of potential. In the mobile commerce environment, growth has been seen around the world at a considerable rate, but there are certain areas in the world where it is believed to hold a great deal more potential than others. Among those high potential regions, South Africa has now been grouped with other leaders. While the majority of the mobile commerce data is focused on more mature markets, for example, the United States, there is a surprisingly small amount…

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M-commerce will help to bring online shopping to $370 billion in the US

M-Commerce

The predictions from Forrester Research are that it will reach this level before the close of 2017 Forrester Research has released the details of its latest study, which have indicated that m-commerce will play a vital role in the astronomical growth of ecommerce over the next few years in the United States. The report said that this will be fueled by the rapid adoption of tablets and smartphones among consumers across the country. So far, they have shown that sales over ecommerce are on pace to experience a considerable annual…

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Mobile commerce is speeding up and nearing $1 trillion

Mobile commerce Trends

Even as this level is approached, mcommerce continues to grow at an increasing rate. With every new holiday season, a new shopping trend is identified, and mobile commerce was by far the top player in this year’s most important factors that were used by both companies and especially by consumers. On Black Friday, many consumers preferred to stay home and shop for sales from smartphones and tablets. This allowed them to comparison shop more effectively, and to avoid the lineups and crowds that are synonymous with the day. This continued…

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Study shows mobile commerce local search will exceed desktop in 3 years

Mobile trends

According to a mobile commerce study performed by BIA/Kelsey, by the year 2015, local search volume over smartphones and tablets will have exceeded that from desktops. This same research is indicating that by the following year, the annual mobile local search will be greater than that performed from a desktop by over 27 billion queries. BIA/Kelsey senior analyst and program director of mobile local media, Michael Boland, explained that “Among the drivers of mobile local search is the fact that it happens further down the purchase funnel, compared with desktop…

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In-Stat: Number of NFC-enabled mobile devices to exceed 1 billion by 2015, despite security concerns

NFC Technology Mobile Payments Infrastructure

Mobile commerce is a promising new industry that revolves around smart phones being used as payment devices. This is accomplished through NFC technology, which allows smart phones to interact with NFC terminals to make purchases. Mobile commerce is often lauded as a safe, streamlined way to pay for goods, but security concerns have, thus far, stifled the growth of the industry. Despite such concerns, In-Stat, a global market intelligence firm, predicts that there will be more than 1 billion NFC-enabled mobile devices by 2015. The security concerns surrounding NFC technology…

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