Retail mobile commerce will expand this year

Mobile commerce Trends

Industry forecasts predicts a bright future for the retail mobile space A new industry forecast from eMarketer has been released that focuses on the growth of mobile commerce in the retail sector. Retailers have been becoming more mobile-conscious in recent years, hoping to cater to consumers that are beginning to use their smartphones and tablets for shopping purposes more regularly. Over the past two years, retailers that have embraced the mobile space have managed to find success, while those that have avoided the mobile space have seen a modest decrease…

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iKaaz seeks to expand the accessibility of mobile commerce

mobile technology commerce trends global

Reach of mobile commerce could be expanded thanks to iKaaz With mobile commerce gaining more attention around the world, consumers are beginning to clamor for services that cater to them. Unfortunately, the majority of mobile commerce services that could be useful to consumers are based on NFC technology. This means that only mobile devices that are equipped with NFC technology can make use of these services. Because NFC-enabled mobile devices are still relatively rare, consumers have had trouble participating in mobile commerce. This may soon change, however, thanks to iKaaz,…

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Mobile commerce venture approved by the EC in Spain

mobile commerce trends

This new program will be a partnership between the Spanish banks called Banco Santander and CaixaBank and Telefonica. The latest addition to the mobile commerce environment in Spain is a new joint venture that has just been cleared by the European Commission among CaixaBank, Banco Santander, and Telefonica. They are hoping to form an online community for consumers and merchants alike. The mobile commerce venture is meant to be the first of its nature. Although its initial target will be Spain, it does have intentions for expansion on an international…

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Mobile commerce sees growth of 24 percent

mobile commerce growth

The latest statistics have been released by comScore and have found that the market is growing fast. According to the most recent data release by comScore, the mobile commerce market has increased by 24 percent over the last year, and this has represented a massive spike in sales to $4.7 billion dollars. The year over year data is very promising as it showed that considerable progress has been made. The report indicated that while the increase that was seen in overall online shopping was nearly 16 percent, year over year,…

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Mobile commerce strategy at Walgreen’s attracting industry attention

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While some feel that the effort is a tremendous one in this channel, others are expressing their doubts. Walgreen is a company that is known for its regular and continuous innovation, and its mobile commerce strategy is now attracting attention from those in the industry who are seeking to decide whether the company has upheld its reputation over this channel, as well. This company invented the malted milkshake in 1922 and has been introducing firsts since then. The innovations have continued at Walgreen as self service shopping was introduced, replacing…

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