What is mobile commerce and how it affects the way we do business

Mobile commerce – creating a more convenient economic ecosystem within the palm of your hand Commerce is changing; it is becoming more mobile as smartphones and tablets become more prolific. Consumers are finding that their mobile devices are more convenient to use than traditional methods of commerce due to the vast assortment of applications that are available to them. The convenience and availability of these devices has caused a spike in mobile commerce activity and interest, with consumers showing that they are now more willing than ever before to move…

Read More

Mobile commerce battle stepped up by Square

Square Inc. mobile payments nfc technology

The smartphone payments startup has introduced digital gift cards into its mix to compete with PayPal. Smartphone payments startup, Square, Inc., has upped the ante in the battle against PayPal for a dominant position in the mobile commerce environment, with a new feature that allows retailers to sell gift cards to shoppers. This updated version of the Square Wallet application allows for the purchasing and redemption of gift cards. The app is compatible with both iPhone and iPad devices, as well as those running on the Android operating system. The…

Read More

Isis to be trialed in Aramark cafeteria in New Jersey

Isis finally goes on trial An Aramark cafeteria located in Verizon Wireless’ headquarters in Basking Ridge, New Jersey, will be the first place in the U.S. to official trial the Isis mobile payment platform. Isis has become one of the most hyped and anticipated mobile commerce platforms to date. The platform represents a partnership between AT&T, Verizon Wireless, and T-Mobile, and is expected to be the most prominent platform in the burgeoning mobile commerce industry. After years in development, the platform will finally be tested in a commercial setting. Mobile…

Read More

Isis launch delayed

mobile payments growth report

Isis delays launch to work on new features Isis is one of the most anticipated mobile payment platforms that the world of mobile commerce has ever known. Isis is represented by a consortium of three major telecommunications companies – AT&T, T-Mobile, and Verizon Wireless – and is expected to dominate the m-commerce industry with little trouble. This consortium has done much to draw attention to the Isis platform and prepare for its arrival by investing heavily in the development of a mobile commerce infrastructure. Earlier this year, the consortium announced…

Read More

Apple may have missed promising opportunity with iPhone 5

iphone 5

Lack of NFC technology may cost Apple The world of m-commerce news has been a flutter since Apple’s announcement of the iPhone 5 earlier this week. For months, speculation over whether the smart phone would be equipped with NFC technology has raged on and on. Some had expected Apple to make its powerful entry into the mobile commerce industry with its new mobile devices and applications designed specifically with NFC technology in mind (Passbook), but these expectations fell flat as the company announced that the iPhone 5 would not be…

Read More

Everything Everywhere teams with MasterCard to boost m-commerce

NFC Technology

Everything Everywhere and MasterCard enter into five-year partnership Everything Everywhere, the United Kingdom’s leading mobile network operator and Internet service provider, has entered into a five-year deal with MasterCard to develop and deploy a mobile commerce platform. Both companies have shown an interest in NFC technology and how it is used in the world of m-commerce. Currently, NFC technology is the backbone of m-commerce, facilitating mobile transactions and turning mobile devices into payment platforms. Everything Everywhere and MasterCard will be developing an NFC payment solution that will be the first…

Read More

Mobile commerce division to receive a boost at HP

HP mobile payments

Plans have now begun in creating this new branch of the company. A memo from within HP has been leaked and heavily suggests that the company has already begun the process of building a new mobile commerce division. Similar efforts by this organization have failed in the past. HP had attempted to dip into device efforts such as tablets, but they never managed to make any meaningful impact on the market. By reorganizing, this may provide the company with a new grasp on the marketplace. However, as of yet, it…

Read More

Mobile commerce race currently holds Apple in the lead

ipad vs kindle

Amazon is competition, but it has yet to take first place in this marketplace. ComScore released its data this month that reveals some surprising progress that has been made in the mobile commerce environment, by showing that Apple was the leader of the market, notably ahead of Amazon. That said the Kindle Fire is certainly keeping the iPad on the run. Recent struggles faced by companies such as Facebook or Zynga, which are currently dropping like stones, have led people to believe that the mobile commerce marketplace may have simply…

Read More

Mobile commerce may present an adapt-or-die scenario to businesses

Mobile Commerce

Firm suggests that change-resistant businesses could face obsolescence The business landscape is changing as new technologies enter the field. NFC technology, in particular, is beginning to have a profound impact on the world of business by making new mobile commerce systems available. The advent of mobile commerce may have profound implications for society as a whole and may one day mean that consumers will no longer have need of physical currency. While such a future may be somewhat distant, professional services firm Deloitte Digital believes that companies must adapt to trends…

Read More

Study predicts the growth of mobile commerce in North America

Mobile Commerce

Mobile commerce continues to gain momentum in the North American market Mobile commerce is becoming a popular concept all over the world. The growth of the industry has relied heavily on NFC technology and the interest it has managed to attract from companies like Google, PayPal and financial institutions. While these companies have shown varying degrees of support for NFC technology, many of these support the basic premise of mobile commerce. The industry has recently begun seeing major gains in the North American market, where consumers with smart phones are…

Read More

How retailers are taking their first steps into the mobile commerce world

Mobile-Commerce

When new technology comes into common use, it isn’t always obvious how it should best be used, and mobile commerce is no exception, but retailers – both online and in actual physical space – have been making their first attempts at using smartphones and tablets to their best advantage, each in their own ways. Retailers weren’t typically a part of the first wave of commerce. There were a few trailblazers, but other than that, mobile devices weren’t at all a part of their strategies, especially among those who weren’t online…

Read More