Many businesses are discovering that offering their own iPhone apps can make a large difference in the amount of revenue that they generate, but many are still wondering how they should go about getting into the app world. Being able to provide consumers with an app takes a significant amount of planning and knowledge. The first step is to venture to the iPhone App store and have a look at the various categories of apps that are available so that you can decide which category is appropriate for your brand…
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Tools for mobile publishing released by Google
The king of the search engines, Google, has unveiled yet another line of products; this time focusing on mobile technology, including a mobile publishing option that allows brands to better optimize their sites so that users of mobile devices will be able to view them properly. The new service has been named the Google Sites Mobile Landing Page, and, according to its representatives, will allow any website owner to “create a mobile site in minutes, not days.” Moreover, its users don’t need to have “any coding experience”. The service is…
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