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QR Code Press » Entries tagged with "mobile commerce companies"

Is it too early to gauge Google Wallet’s successes and failures?

Is it too early to gauge Google Wallet’s successes and failures?

(adsbygoogle = window.adsbygoogle || []).push({}); Many reports have been released indicating that Google is considering ways to rework its Google Wallet, based on the recent announcement that two of the execs involved in the project have left it, and that the company is scrambling to try to get as many wireless carriers to sign on to offer the mobile wallet as possible. This has led many to assume that Google Wallet is facing significant unexpected struggles, though … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Payments

Jetshop launches new pop-up store in Stockholm, Sweden

Jetshop launches new pop-up store in Stockholm, Sweden

Jetshop, an e-commerce system development company, has launched a new QR coded store in Stockholm, Sweden. The concept of QR code stores, or pop-up stores as they are often called, is becoming quite popular. These stores have no physical merchandise; rather products are features as pictures. Each of these products have their own QR code, which allows consumers to make purchases using their smart phones or other mobile devices. Jetshop hopes that the new store … Read entire article »

Filed under: Commercial, Featured News, International, Mobile Commerce, QR Codes, Trends

Along the path to purchase, so it’s important that brands incorporate a mobile strategy that utilizes innovative tools like QR codes

Along the path to purchase, so it’s important that brands incorporate a mobile strategy that utilizes innovative tools like QR codes

World mobile barcode system leader and ScanLife creator, Scanbuy Inc., has announced a partnership with Triad Retail Media – a leader in the marketplace for the creation, management and operation of digital media programs for retailers – in order to provide the retail clients of the latter company with the mobile QR code services of Scanlife. Retailers are now finding that it’s impossible to ignore the number of consumers who are now carrying mobile phones and … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, QR Codes

L’Oréal reveals outcome of its New York taxi m-commerce campaign

L’Oréal reveals outcome of its New York taxi m-commerce campaign

In an interview with Forbes magazine, the CMO of L’Oréal USA, Marc Speichert, the results of L’Oréal USA’s m-commerce campaign last month called “Shop the Look” have now been revealed. The campaign outfitted a number of New York City taxi cabs with “Taxi Shops”, throughout the Fashion Week in that city. The taxis were designed to allow smartphone using passengers to instantly purchase beauty products from the Lancôme and Yves Saint Laurent lines. The campaign was … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, QR Codes, Trends, United States

Linking Mobile works to bring transactional QR codes into offline marketing techniques

Linking Mobile works to bring transactional QR codes into offline marketing techniques

Linking Mobile has announced that it is creating an affiliate cost per acquisition (CPA) model that will sell ads based on the use of transactional QR codes through offline marketing channels. The strategy has already been implemented for the first time, in the form of the printing of the barcodes onto 100,000 leaflets that promote the Accident Advice Helpline (AAH), which Double Bubble has been distributing through advertising throughout London. Instead of paying for the printing and … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, QR Codes, United States

PayPal Here mobile payment system may be a boon for small businesses looking to connect with consumers interested in mobile commerce

PayPal Here mobile payment system may be a boon for small businesses looking to connect with consumers interested in mobile commerce

NFC-powered mobile commerce is gaining momentum all over the world. Many telecommunications and financial organizations are working on developing mobile payment systems that utilize the technology. Some of these organizations have even partnered in order to ensure their share of the market is not taken over by an innovative and enterprising competitor. Acclaimed online payment manager PayPal had once planned to adopt NFC as for its version of a mobile wallet – an application for … Read entire article »

Filed under: Commercial, Featured News, Mobile Commerce, Mobile Payments, Near Field Communications, Trends, United States

Growing mobile online travel worldwide in 2012

Growing mobile online travel worldwide in 2012

yStats.com has released the latest edition of its “Global Online Travel Report 2012”, which has provided an overall view with significant detail about the worldwide online travel marketplace, with the important inclusion of data regarding the use of mobile devices. The report examined the global market as a whole, as well as various individual regions, in addition to 37 countries in Europe, the Americas, the Middle-East, the Asia-Pacific region, and southern Africa. Furthermore, it provided the … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, Travel, Trends