Growing mobile online travel worldwide in 2012

M-commerce growth

yStats.com has released the latest edition of its “Global Online Travel Report 2012”, which has provided an overall view with significant detail about the worldwide online travel marketplace, with the important inclusion of data regarding the use of mobile devices. The report examined the global market as a whole, as well as various individual regions, in addition to 37 countries in Europe, the Americas, the Middle-East, the Asia-Pacific region, and southern Africa. Furthermore, it provided the latest news about the current important companies and issues, making some predictions about trends…

Read More

Sony begins global smartphone marketing campaign

Xperia sola smart phone

This week, Sony will be launching its marketing campaign worldwide in order to introduce its Xperia smartphones to consumers for the first time. The massive global campaign from Sony Mobile Communications is the start of its return into the mobile phone marketplace and underscores the connected entertainment experience with Sony that is enhanced by these new devices. The campaign itself has been entitled “Made of Imagination” and will begin on Saturday, March 24, starting with a 60 second commercial that was directed by Wes Anderson; who was nominated for an…

Read More

Pop-up QR code stores are appearing all over the world!

The Stockholm Central railway station is now the home of the first QR code pop-up store in Sweden, allowing that city to join the many others that are adding virtual stores to their own public locations. In the case of Stockholm, the mobile barcode pop-up store was created by the e-commerce system developer company, Jetshop, who are hoping that this will provide consumers in Sweden with an opportunity to experience how simple and secure mobile shopping can be. Similarly, Twentieth Century Fox Home Entertainment has worked in collaboration with Taubman…

Read More

Moosejaw outdoor apparel and gear retailer offers mobile payment for purchases

Moosejaw Mobile Payments

Outdoor apparel and gear retailer, Moosejaw, has announced that customers can now make purchases from anywhere within its stores using mobile devices. This has been made possible through the use of Linea-pro, from Infinite Peripherals Inc. (IPC) in combination with the fourth generation devices of Apple iPod Touch in order to provide consumers with quick and convenient options for making purchases. According to the Moosejaw senior vice president of marketing and technology, Eoin Comerford, in a company press release, by using a one-dimensional or 2-dimensional barcode scanner and a magnetic…

Read More

Orange QR unveils new tracking software for QR codes

Orange QR Website Snapshot

Orange QR has announced the release of its new tracking software for QR codes, called the Code Tracking Generator, that allows mobile device users to better manage and track the barcodes that they have used. Orange QR is already known for providing access to its search feature for free, so that people can discover more about QR codes and their readers. This new tracking software addresses the fact that while the codes are simple to implement, scan, and use, it is challenging for companies to be able to manage and…

Read More

LevelUp follows an example left by Starbucks concerning mobile payments and businesses

LevelUp Mobile Payments with QR Codes

LevelUp, a mobile payment platform for smart phones and other mobile devices, has re-launched one of its most popular services. The service was once built to track deals and bargains offered by local retailers in any given area. LevelUp chose to discontinue the service because it did not mesh well with the platform at the time. Now, however, the company has taken a new approach to developing a new system, one that is based loosely on a model being used by Starbucks. Starbucks’ mobile payment system uses an app that…

Read More

QR-IQ announces custom video QR code app for restaurants

QR-IQ has announced the development of a unique app designed for restaurants which allows them to use QR codes to redirect patrons to custom videos that will help showcase the specials for the day. The app functions by rotating among the videos that feature the unique dinner specials for the day. This can be used as a up-selling tool for beverages and appetizers, as well as desserts, and is especially useful at times when the guests are waiting to be seated or served. The QR-IQ app allows any restaurant to add the…

Read More

eBay secures new mobile partnerships and predicts significant m-commerce growth this year

eBay mobile payments

eBay Inc. has announced that they are predicting significant volume growth in its m-commerce segment, as well as in its regular e-commerce and auction website, as it anticipates a sizeable increase in the number of people who use their smartphones to shop and pay for products. This online marketplace giant has already been making especially large steps forward into the mobile commerce environment, having developed new apps for its e-commerce platforms. The company has predicted that it will bring in $8 billion in m-commerce retail volume this year, and that…

Read More

Boost Communications raises EUR 3.3 million in venture capital

Mobile-Commerce

February 26, 2012 – Barcelona, Spain – Boost Communications AS has raised EUR 3.3 million in investor funding from the Norwegian state-owned venture capital fund Investinor AS and the private venture capital fund Norsk Innovasjonskapital III AS (NIK III). – Boost Communications was established in 2000, which makes us a seasoned player in the mobile web and marketing space. As the market is maturing, we want to position ourselves to take a leading role in this rapidly growing market, says Founder and CEO Øystein R. Skiri. The new investors are…

Read More

Zmags study examines m-commerce and tablet commerce readiness of top 100 American retailers

Mobile Commerce

Zmags has published the results of its study that assessed the cross-channel marketing readiness of the top 100 U.S. online retailers in terms of their use of mobile, tablet, and social media, and they discovered that very few of them are working to achieve the full commerce potential of mobile devices. The study was conducted in November 2011 and examined the smartphone and tablet offerings of the leading 100 retailers (according to the 2011 Internet Retailer Top 500 Guide). Android smartphones, iPhone, and iPad offerings were scrutinized by the researchers.…

Read More

ComboApp states full support for Apple’s crackdown against unethical marketing at the App Store

Mobile-Commerce

ComboApp Marketing Agency, based in Chicago, has announced that it is giving its full support to the recent crackdown by Apple that stated that any iOS developers who were found to be using marketing techniques that were deceptive to the consumer will automatically have its products banned from the App Store and will no longer be able to do business there. The marketing agency, which is a mobile app promotion services leader, has been very open about its beliefs that Apple’s decision is an important one for the entire mobile…

Read More