mobile app developer Archives

The harm being caused to Android by monetization issues

05/13/201208/26/2012 Jesse Collins

According to a Flurry report, the platform is being killed by low developer revenues. Flurry has released the results of its mobile marketing study, which has shown that Android is suffering from a serious monetization issue, as its developers are being paid only 24 cents for every dollar made by those for iOS. Flurry’s vice president of marketing, Peter Farago, explained that there are three primary reasons that are causing the monetization gap at Android. Android payments are not seamless, as Google Wallet has not spread rapidly enough. The Google…

Retalix Ltd. releases Mobile Shopper app set to bring consumers and retailers together

01/19/201201/19/2012 Julie Campbell

Leading provider of innovative retailer services and software worldwide, Retalix, has just announced the release of its Retalix 10 Mobile Shopper, which is a new mobile app set that allows consumers to find and interact with their favorite stores and mobile retailer environments. This set of applications provides consumers with the ability to manage their wish lists and purchases while they’re in the store or at any other time, to find the nearest locations of a store, to obtain special offers, to find information and prices of available items, to…

Augmented reality system could change the way the security world works in the future

12/06/201112/06/2011 Sam Lambert

Motorola Solutions, the expansive business wing of the prestigious telecommunications company, recently held an innovation contest searching for the most ambitious context-aware application platforms in the country. Each platform entered into the contest was based upon the Golden-i headset computer system. The system combines cloud computing with augmented reality to give users access to a wide variety of information. Motorola awarded Appear, a vendor of specialized mobile applications, and Ryerson University’s Flybits, a R&D organization. Appear has built a new system to be used with the Golden-I platform that caters…

Major marketing collaboration in the UK looks to promote augmented reality technology

11/26/201111/26/2011 Stephen Vagus

For artists and designers, augmented reality is becoming a very powerful tool. In the UK, several musicians, and advertising firm and a mobile app developer have teamed to participate in the latest campaign from energy drink company Lucozade Energy. The company has a keen interest in augmented reality, believing that the technology will help them reach consumers in a more dynamic way. The campaign seeks to combine artistic expression with interactivity, using augmented reality to make everything engaging. Billington Cartmell, the advertising firm in charge of the campaign, is building…

iBuildApp mobile marketing applications now include coupons

11/05/2011 Sam Lambert

iBuildApp has announced that businesses can now use its free platform to build a mobile app that will offer discount coupons to their customers. The platform is simple to use and gives businesses the chance to add mobile coupon apps to their marketing. The process of designing a mobile coupon app through the iBuildApp platform takes only a few minutes, and no code needs to be written. The platform itself is a do-it-yourself web-based tool that uses a pre-existing HTML editor or RSS feed. All that is needed is a…