QR Code Press

Mobile marketing revenue will reach a global $11.4 billion in 2013

01/23/201304/13/2014 L. Green

Gartner research still believes that some changes will need to be made by retailers to achieve greater success. According to recently released Gartner data, the ad revenue for mobile marketing worldwide will reach the $11.4 billion mark this year, and that this will represent a growth of 18.8 percent over the $9.6 billion that was reached last year. The worldwide revenue in this sector will also continue its growth for the next few years. In fact, Gartner has also predicted that by 2016, the global mobile marketing revenue will have…

Mobile commerce represents 14 percent of Facebook’s ad revenue

10/25/201210/24/2012 Stephanie Beck

This data is from the third quarter results that have been released by the social network. According to the most recent data that has been released by Facebook, during the third quarter, 14 percent of the ad revenue that it generated came from mobile commerce. This was welcome news for the company after having experienced a difficult previous quarter. In July, after having reported a net loss of $157 million during the second quarter, the social network vowed to make a number of serious mobile commerce changes in order to…

Mobile optimized website puts Timberland in the m-commerce fast lane

10/18/201110/18/2011 QR Code Press

Timberland has taken a tremendous leap into mobile with its optimized site, which has been live since the end of August, as well as a number of live events which feature QR codes that provide enhanced information on products and will be starting on October 19, 2011. According to the Timberland North American commerce manager, Heather Frost, said that they’ve been paying attention to the information regarding mobile’s emergence for quite some time. She added that smartphones have “obviously changed everything quite dramatically and we felt that getting a mobile-optimized…