Meta acquisition of Within Unlimited virtual reality company closes

Virtual reality - Acquisition - Business

The Facebook parent company was able to win an antitrust lawsuit filed against it by the FTC. When Meta recently won an antitrust lawsuit filed against it by the Federal Trade Commission (FTC), the judge required the company to wait a week before closing its acquisition deal of virtual reality company Within Unlimited. The FTC’s lawsuit sought to stop Meta from being able to purchase Within Unlimited. Meta’s efforts to purchase the virtual reality company best known for its Supernatural fitness application were delayed by over a year as it…

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Virtual reality firm MetaX sues Meta for trademark infringement

Virtual reality lawsuit - headset

The immersive experience company filed the lawsuit in a Manhattan federal court. MetaX LLC, a company that creates experiences in immersive virtual reality (VR) has filed a trademark lawsuit in a Manhattan federal court, accusing Meta Platforms Inc, owner of Facebook, of stealing its name as it pursues the metaverse. The New York-based MetaX said that the Facebook metaverse rebrand has “crushed” it. MetaX informed the court that when Facebook rebranded, the New York-based company was “crushed” and that its “ability to operate as Meta has been eviscerated.” It also…

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Meta Platforms open first physical store to sell Oculus Quest 2

Oculus Quest 2 - Open Store

The shop will also sell other forms of hardware relating to virtual reality and the metaverse. Meta Platforms has announced that it is opening its first physical store to sell VR hardware like the Oculus Quest 2 to help to broaden the popularity of equipment needed to access the metaverse. While many teens already have VR headsets, they’re simply not using them as they’d use their phones. Meta has been trying to boost the number of people using VR headsets like the Oculus Quest 2 to dive into the metaverse,…

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Real-world stores may be the first step to Meta’s Metaverse

Metaverse - Person trying VR in store

The social media giant is considering brick-and-mortar shops to showcase VR and AR tech. One of the primary goals of Meta (the company formerly known as Facebook) is to develop and grow the Metaverse, but it looks like they might need to go old-school before they can plunge ahead. Mark Zuckerberg seems to be planning a foundation of physical stores before the virtual world opens. Meta has been discussing opening retail stores worldwide, according to sources cited by The New York Times. The primary goal of these brick-and-mortar shops will…

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