Mcommerce survey shows use of channel will boost holiday sales

Holiday m-commerce shopping present

The research has shown that shopping can be boosted on a number of different levels. A recent survey performed by MarketLive regarding mcommerce has shown that in the upcoming busiest shopping season of the year, this channel can play an exceptionally important role in increasing sales, on a broad spectrum of different levels. The multi-channel shopper survey indicated that 16 percent of people plan to shop exclusively over mobile. This means that all of their gift buying purchasing will occur on the mcommerce apps and websites of their favorite stores,…

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