Augmented reality market set for strong growth

Social Media and Augmented Reality

Augmented reality continues to gain momentum Augmented reality is beginning to play a strong role in numerous industries. While the technology has been restricted to the entertainment and marketing sectors for some time, it is beginning to see use in education, health care, construction, and several other fields. As augmented reality becomes more popular, its market value is increasing dramatically. A new report from Markets and Markets, a market research firm, predicts the growth that the augmented reality and virtual reality market will see in the coming years. Report predicts…

Read More

Report shows the rampant growth of the NFC mobile applications market

Mobile commerce Risks

A new report from Markets and Markets, a market research firm, paints a promising picture for the future of NFC technology. NFC has been around for several years but has only recently become a technology of consequence. It has provided advertisers with a new way to engage consumers who are growing increasingly reliant on mobile technology. NFC has also helped birth the new industry of mobile commerce. As such, the market for NFC applications, such as mobile wallets, has become more valuable. In 2011, the market saw revenue growth of…

Read More