manufacturer coupons Archives

Modiv Media unveils the first mobile coupon social sharing feature in the industry

02/19/201202/18/2012 Sam Lambert

Modiv Media has announced the release of Modiv Social, which is the first solution in the industry that allows mobile-social coupon sharing and which has been designed to enhance the Modiv Mobile shopping solution, which leads today’s retailer branded options. This new solution provides consumers with an advanced experience in its mobile coupon wallet, which draws coupons from any source (including mobile, retailer, web, digital, etc.), and provides consumers with the unique ability to choose and share various mobile coupons through Facebook. Modiv Social also takes a step above basic…

JiWire study shows 21 percent of shoppers search for coupons while in a store’s location

02/18/201202/18/2012 L. Green

JiWire has released a new report that shows the results of their recent study that illustrate how important it is to retailers to provide locally relevant content to mobile users who are near or within one of their store locations. The JiWire “Mobile Audience Insights Report” showed that 80 percent of mobile users would like to see locally relevant marketing from retailers. At the same time, it also indicated that 3 out of 4 mobile users have an increased likelihood of taking an action following the receipt of a location-specific…

Mobile RetailMeNot website provides digital discount coupon experience innovation for consumers

01/30/201201/30/2012 John Montgallo

Leading American online discount coupon website, RetailMeNot.com has announced that it has launched a new site optimized for mobile devices at m.retailmenot.com. The new website has been created based on the feedback provided by the community at the existing website, and offers consumers on-the-go with Android and iOS devices with savings opportunities by providing them with access to thousands of discounts being made by merchants worldwide. Beyond its sizeable library of coupons, RetailMeNot also has plans for broadening its platform so that it will be able to provide consumers with…

Papa Murphy’s unveils mobile marketing strategy through Phizzle partnership

09/28/201109/28/2011 Jennifer Goula

Mobile marketing and advertising provider, Phizzle, Inc., which specializes in the delivery of solutions for audience engagement for building fan loyalty and boosting customer revenues, has revealed that it has partnered with Papa Murphy’s in order to develop and run its enhanced mobile marketing campaigns in select American Papa Murphy locations. Papa Murphy’s is the nation’s fifth-largest pizza chain, having over 1,250 North American restaurants and was one of the pioneers of the “take n’ bake” pizza market. These two companies are working together to create mobile campaigns and promotions…

The bar has been raised for comparison shopping with m-commerce

09/15/201109/15/2011 Julie Campbell

Augmented Reality shopping mobile commerce

According to an LEK Consulting study, mobile commerce is rapidly sweeping its way across the United States, with 80 percent of smartphone users having stated that they have already used their mobile devices to assist in making a choice regarding a purchase within the last year, and two-thirds have actually bought something through their device. Furthermore, an ever-increasing number of mobile shopping apps are providing consumers on the go with new and improved methods of performing price comparisons across various channels and stores. This is encouraging customers to discover the…