Telecommunications and technology companies, along with financial institutions, have been locked in a battle to establish dominance in the budding mobile commerce industry. The industry relies heavily on NFC technology, which allows consumers to make purchase from their mobile devices. Consumers have responded well, thus far, to the prospect of their mobile devices becoming a payment platform, but there is a problem keeping mobile commerce from mass adoption. The problem is that NFC technology is available only to a precious few smart phones – those equipped with microchips that allow…
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