The ABC’s of QR codes

  If you are a small business owner or entrepreneur looking for an inexpensive way to get your business name or services out to the people; this is what you need to use. QR Codes. They are starting to emerge now in the U.S. and a few other countries. Japan has used them for years, and many European countries have started using them also. You have more than likely been seeing them all ready on certain product packaging, television commercials, or even on Facebook. They are square, 2D, black and…

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Bank Audi rolls out first time ever QR code campaign

Bank Audi, Lebanon’s largest bank in terms of both customer deposits and total assets, has long embraced technological advancements, integrating them into their services for the betterment of their customers. They are now turning to QR codes to accomplish this aim with a new interactive service. Bank Audi is the first bank in Lebanon to make use of the codes. The new service targets credit and debit cardholders. Customers can scan the codes which will take them to a mobile website that will let them customize their cards. That is…

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Canadian newspaper QR code links to mobile website

Newspapers QR Codes

The Drumheller Mail, a community newspaper in Alberta, Canada, is the lates in a line of newspapers that is making use of QR codes. The codes had already appeared in advertisements that have appeared in the newspaper, but now they will be used to connect readers to online content. QR codes are still quite unfamiliar and many readers have yet to make use of them, prompting the newspaper to take measures to educate their readers on how to use them. The codes will allow readers to seamlessly connect to online…

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Why do schools like QR codes so much?

QR codes have made their way to the campuses of Abilene Christian University. On Tuesday, students were offered a free barcode scanning app for their smart phones, encouraging students to take advantage of the new codes riddled throughout the campus. The codes are allowing students to access digital content on their mobile devices and will help them connect with fellow students. The codes will also be used to promote school events. The school’s library has already implemented the codes as a way to give students additional access to the facility’s…

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More ways to get creative with your QR Code campaign…

Aleyant System, a graphic communications company that offers web-to-print solutions, has announced a variable QR code generator will be added to the eDoc Builder, the company’s web-based data publishing system. The codes will be able to be merged with a database and allow for personalization for print campaigns. Aleyant is encouraging its customers to take advantage of emerging mobile marketing tools now as their popularity begins to take off. A number of benefits can be gained from using the codes and Aleyant believes that retail businesses will see the most…

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