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Airlines set to become more engaged in mobile commerce in the next two years

04/01/201403/29/2014 Jennifer Goula

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Report predicts more airlines to participate in the mobile space in the coming years Airlines are expected to increase their focus on mobile commerce and social media over the next two years, according to a new report from WorldPay. The report shows that many airlines have been taking steps to be more engaging to mobile consumers due to the growing prevalence of mobile technology. Many people are beginning to rely on their smartphones and tablets in their daily lives and businesses are feeling pressure to accommodate the changing interests of…

Mcommerce makes up less than 10 percent of all ticket sales

01/22/201304/13/2014 John Montgallo

The results of a new study found that the purchases over this channel are relatively consistent. Regardless of whether a market share of 5 to 10 percent in ticket sales by mcommerce is considered to be a success or a failure, Retention Science determined that purchases over smartphones was steady throughout the first three quarters of 2012. This involved an analysis of the purchasing of both sports and concert tickets within the United States. The analysis looked at the mcommerce purchases from within $40 million in total sports event and…