QR Code Press

D&D Technologies adopts QR codes to reach out to customers

09/16/201109/16/2011 Sam Lambert

D&D Technologies, makers of high-performance gate hardware, have adopted QR codes in an effort to engage new consumers. With more people relying on their smart phones and other mobile devices to conduct their daily routines, the company has had to take a new approach to marketing. The codes will appear on all future marketing materials. Jim Peterson, senior vice presidents of sales and marketing for the company, believes that the codes will go a long way in engaging mobile consumers. The codes will be used for a variety of purposes.…

University of Illinois adopts QR codes to connect with new and returning students

08/23/201108/23/2011 Stephen Vagus

QR codes have made their way to the University of Illinois. University officials have erected a large placard in front of the school’s popular Alma Mater statue. The statue has been one of the first things students are confronted with when arriving at the school. It stands as welcome to new and returning students alike and has become a symbol of pride and acceptance. Though classes have yet to start, the QR codes have already generated a great deal of traffic. The codes link to the university’s Facebook page, where…

Real estate mobile marketing service claims they got it right!

05/29/201105/22/2011 Sam Lambert

Realtors had taken a strong liking to QR codes even before they became popular in the U.S. Seemingly bewitched by the codes mystique and market synergy, many incorporated QR codes into their marketing efforts without first researching how to use them to their full potential. Thus was born an array of poorly executed and ill-optimized mobile marketing campaigns that prevailed around the country. These problems did not persist long, however, and realtors have not shunned the codes, looking for better ways to utilize them. Virtual tour providers were among the…

Simple technology delivers a wealth of information at QUT

05/11/2011 Sam Lambert

Technology is at the cutting edge of innovation and leads the charge of human progress. Becoming synonymous with a number of industries, technology plays a vital role to the success of many ventures, whether they are public or private. Society has reached a point where the demand for more interactive technologies has grown too loud to ignore. This demand has led many businesses to adopt QR codes and mobile marketing to appease consumers. However, the codes are not limited to the field of business, as the Queensland University of Technology…

Slap a QR Code on it…why not!

05/08/201105/07/2011 Jorge Gonzalez

Residents of Sioux Falls, South Dakota, are beginning to see QR codes popping up all over the place. The city first began using the codes as part of a campaign to provide better service to tourists, giving them access to information on local businesses and events. As mobile technology continues to establish is presence in society, QR codes have become a way for small businesses to compete with their much larger counterparts. QR codes are experiencing the same boom in popularity in the U.S. that they did in Japan. Originally…