QR Code Press

Steely Eye Digital Media shows 23% of London advertisements not mobile optimized

04/08/201204/07/2012 Sam Lambert

QR Code scanning stats in London QR codes are becoming a common sight throughout the London transportation system. The codes often accompany large advertisements. The codes adorn billboards as well as posters found in the subway network and have been relatively successful among tech-savvy consumers. It has been difficult for marketers to encourage consumers to scan QR codes with their mobile devices lately. While there seems to be no shortage of smart phones capable of scanning the codes, consumers have shown little to no interest in using them. In London,…

eBay opens new pop-up store in London for the holidays

12/07/201112/07/2011 Jennifer Goula

Electronic commerce giant eBay is launching a new pop-up store in the UK. The store, dubbed eBay’s Christmas Boutique, will have no cash registers as everything in the store can be bought by scanning the QR code connected to the item. More than 350 products will be on display for the five days that the store is open. Located at 34/35 Dean Street in London, eBay hopes to attract tech-savvy holiday shoppers that want to avoid the bustle of conventional stores. Two different types of QR codes are in use…