QR Code Press

Mobile shopping becoming a major part of mobile commerce

08/13/201208/13/2012 Stephen Vagus

Mobile Commerce augmented reality marketing campain

Report details the growing popularity of mobile shopping A new report from Nielsen, a global marketing and advertising research companies, shows that the popularity of mobile commerce continues to skyrocket. Mobile shopping, in particular, proves to be one of the most widely trafficked sectors of mobile commerce and major brands have emerged as the dominant force in the market. Mobile commerce is often thought of in terms of how NFC technology could be used to make payments with smart phones, but the industry is not limited to mobile devices as…

Daily deal retailers in the Middle East turn to mobile for success

12/12/2011 Jennifer Goula

The significant competition in the Middle East among daily deal websites have sent these businesses to the mobile commerce marketplace to appeal to the growing number of smartphone users. In following with this trend, LivingSocial, the American giant, intends to begin its own mobile deals service that will bring consumers in the Middle East “instant” deals in 2012, at the same time that its competitor, Cobone, says that 20 percent of its own business will likely be through mobile channels in the near future. Daily deal sites, such as the…

Cincinnati coffee shop generates traffic through the use of QR codes

09/08/201109/08/2011 Stephen Vagus

Coffee shops and college students have gone hand in hand for decades. Whether it’s the trendy place to hang out or the overwhelming need for caffeine, coffee shops play a pivatol role in the lives of students. As such, many such shops have been cropping up in recent years, especially as they have become more popular amongst the so called “hipster” community. With more shops comes more competition, and for Andrew Eigel, owner of the Roxx Electrocafe in Cincinnati, Ohio, that competition is being beaten through the use of QR…