Augmented reality may be what social media needs Social media has become an essential component of nearly every major brand in the world. Businesses rely heavily on social media as a way to engage consumers that are constantly connected to sites like Facebook, Twitter, and Pintrest. Many consumers have been hooked on social media sites for several years and are beginning to itch for new experiences. As such, the demand for heightened interactivity between consumers and brands is growing, especially as a new generation of tech-savvy individuals begins to saturate…
Read MoreAugmented reality and social media begin to blend
