kindle fire mobile commerce Archives

Mobile commerce race currently holds Apple in the lead

08/25/201208/24/2012 L. Green

Amazon is competition, but it has yet to take first place in this marketplace. ComScore released its data this month that reveals some surprising progress that has been made in the mobile commerce environment, by showing that Apple was the leader of the market, notably ahead of Amazon. That said the Kindle Fire is certainly keeping the iPad on the run. Recent struggles faced by companies such as Facebook or Zynga, which are currently dropping like stones, have led people to believe that the mobile commerce marketplace may have simply…

Amazon poses the largest threat to Apple’s ad space

05/31/201205/31/2012 Jesse Collins

The mobile commerce environment is proving to be a highly competitive one between the two companies. Though this may not have been expected by most, Amazon appears to be the biggest competition for Apple in terms of advertising space for mobile commerce, as the population of the Kindle tablet device skyrockets. The e-commerce giant, based in Seattle, is already proving itself to be highly successful in selling ads on its Kindle Fire and Amazon websites and apps, however, some of the more recent steps that the company has taken have…