QR codes are being issued by rabbis in Tel Aviv to inform consumers

QR codes restaurants

These barcodes are designed to help restaurant patrons to check a location’s kosher status. In Israel, Tel Aviv’s Chief Rabbinate has gone high tech by choosing to use QR codes to help restaurants to be able to show their kosher status, which can then be verified by consumers through the use of their smartphones. These barcodes will be printed on the kashrut certificates that the restaurants can display. This allows a consumer who is considering eating at a restaurant to be able to scan the QR codes that have been…

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QR codes used in Israel to offer consumers free products

qr code marketing for coffee house

Café Joe, a chain of coffee houses, is running a newspaper campaign featuring the barcodes. An Israeli coffee house chain, Café Joe, has just released its latest advertising campaign, which includes QR codes as a major step into mobile commerce for the company. When the barcode is scanned, it directs the newspaper readers to a free coffee offer. The QR codes are printed in local newspapers so that the readers can scan them with their smartphones in order to obtain a coupon for a free cup of coffee at Café…

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