A report has just been released that shows that Apple smartphones are responsible for 68 percent of mobile sales. According to the results of research performed by Unbound Commerce, iPhones account for 68 percent of mcommerce sales, while Android smartphones make up an additional 31.4 percent of those sales. The analysis used data gleaned from a number of retailers in order to make this determination. Among the various companies that participated in this mcommerce study were: HauteLook, e.l.f cosmetics, Ice.com Inc., and Wine.com Inc. They shared their internal analytics data…
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Mobile commerce race currently holds Apple in the lead
Amazon is competition, but it has yet to take first place in this marketplace. ComScore released its data this month that reveals some surprising progress that has been made in the mobile commerce environment, by showing that Apple was the leader of the market, notably ahead of Amazon. That said the Kindle Fire is certainly keeping the iPad on the run. Recent struggles faced by companies such as Facebook or Zynga, which are currently dropping like stones, have led people to believe that the mobile commerce marketplace may have simply…
Read MoreMobile commerce through iPhones has reached a 5 percent share of the marketplace
This notable online shopping portion of website traffic is coming from Apple devices. Mobile commerce is having a surprising impact on the online shopping environment, and iPhones are holding a particularly large position in this evolution. Though this platform has yet to fully come into its own, this certainly doesn’t mean it’s slow. Individuals worldwide are using their smartphones to make purchases through mobile commerce apps and optimized websites. The leading online shopping sites have reported that an average of 3.31 percent of the visits that are made to their…
Read MoreiPhone mobile commerce customers can now purchase and redeem Google Offers
The necessary application is now available at the Apple App Store. Google Offers mobile commerce program is now allowing iPhone users to purchase and redeem the deals that they have available through their partners. The application can be downloaded for free from the Apple App Store, as Android device users already do. According to the Google Offers product manager, Robert Kim, “People are using their phones more than ever to search for deals around them.” Kim added that from the time that the program’s app was first launched for Android…
Read MoreGoogle and Apple face off over map based mobile commerce
iPhones will no longer carry the mapping services from its top competitor. Apple has announced that by the fall, its iPhones will no longer be carrying the maps from Google, but will alternatively have a built in mobile commerce iOS mapping service for its users. Mapping services have become a central part of the smartphone user’s experience. They use their devices as a key method of the way that they navigate their own environment and the world as a whole. As such, a map is an important part of that…
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