Mobile marketing will be critical to insurance agencies in 2014

Small Business insurance Mobile Marketing

Consumers are choosing smartphones and tablets on a rapidly increasing basis when shopping for coverage. Retailers have already been recognizing the importance of mobile marketing as a vital way to reach and interact with consumers in an engaging way, and it is becoming increasingly important that the insurance industry comes to the same understanding. In order for an insurance agency to be successful mobile devices will need to make their way into the mix. The latest data is showing that for 2014, it will be more important than ever for…

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iMingle introduces new payment method using QR codes

imingle App

iMingle Insurance, an online insurance market, has unveiled plans for a new instant payment initiative powered by QR codes. The insurer, whose entire operation is based on the Internet, aims to align their payment options with the rest of their business model. Using the codes, customers can pay their bills from anywhere, making transactions quick and easy. The service is specifically designed for those who are steeped in mobile technology. The codes will be stamped on the paper bills that customers receive in the mail. Scanning the code brings customers…

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