IBM announces acquisition of Tealeaf Technology

IBM Mobile commerce app

The purchase was made to help marketers improve smartphone digital experience for consumers. IMB has announced that it has reached a solid agreement for the acquisition of a leading customer experience analytics software provider, Tealeaf Technology, Inc., which is known for assisting companies to obtain intelligence and improve their reaction time to align themselves with digital consumer trends as they occur. The companies have not released the financial details, and certain typical closing conditions and regulatory clearances must still be met, but it is expected that the deal will close…

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Mobile spending on Christmas day increases by 173 percent this year

Mobile commerce holiday shopping

  This year, consumers across the United States didn’t hesitate to continue their holiday shopping on Christmas day just because the malls were closed, as online sales jumped by 16.4 percent over last year, and the mobile shopping spiked sharply by 117.8 percent. This retail data is according to IBM’s Coremetrics. It observed trends that were comparable to what was seen over Thanksgiving, as well. A growing number of customers were visiting retailers using their smartphones and tablets to make their purchases when the stores were closed. In fact, according…

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