holiday shopping mcommerce Archives

Mcommerce may be held back in the UK due to connection speeds

11/06/201211/05/2012 Sam Lambert

The lack of universal 4G may stop mobile holiday shopping from achieving its full potential. The shopping season for the holidays is just on the edge of getting started, but many believe that mcommerce will not be able to reach its full potential this year in the U.K. because the country does not have a universal 4G carrier. Some leading analysts feel that this will hold consumers back from shopping from their smartphones. Mcommerce analysts feel that at the current common smartphone speeds, consumers who would otherwise shop using their…

Mobile commerce will play an important role in Christmas this year

09/20/201209/20/2012 Stephanie Beck

Holiday shopping will receive a notable boost from smartphone shoppers. It’s that time of year again, when businesses make the final tweaks to their strategies for Christmas shopping, and it looks as though 2012 will be a record breaker for mobile commerce sales. Mobile purchasing has already started to trickle in but it is expected to spike very soon. The preparations primarily have Black Friday in mind, but most companies aren’t going to wait until the last minute before deciding whether or not to work mobile marketing into their mix.…