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Mobile commerce expected to be huge holiday retail driver

08/08/201308/05/2013 Sam Lambert

The 2013 holiday shopping season will see smartphones and tablets as a major channel. A research team at a personalized consumer experience solutions provider called Baynote have just released the results of their first annual Holiday Predictions survey to reveal their forecast for drivers during that shopping season, such as mobile commerce. What they determined was that smartphones and tablets would play a very important role this year. The Baynote online and mobile commerce survey was performed in conjunction with an e-tailing group. Its findings indicated that retailers have cautious…

Mobile commerce data from Branding Brand shows huge holiday growth

01/18/201304/13/2014 Jesse Collins

Data from the platform revealed that sales during the holiday season rose 171percent. Branding Brand, the smartphone platform that is commonly used by many of the larger retailers, has announced its Mobile Commerce Index for Holiday 2012 results, which have revealed that there were considerable increases in smartphone shopping at the end of last year. The analysis performed by the company began on Thanksgiving and ran right through Christmas Day. This 35 day period revealed a significant amount about the use of smartphones and tablets during that most important shopping…

Mobile commerce is speeding up and nearing $1 trillion

12/26/2012 Jennifer Goula

Even as this level is approached, mcommerce continues to grow at an increasing rate. With every new holiday season, a new shopping trend is identified, and mobile commerce was by far the top player in this year’s most important factors that were used by both companies and especially by consumers. On Black Friday, many consumers preferred to stay home and shop for sales from smartphones and tablets. This allowed them to comparison shop more effectively, and to avoid the lineups and crowds that are synonymous with the day. This continued…

Mobile commerce from eBay plays important role in London weekend event

12/03/201212/01/2012 L. Green

The massive online marketplace created a social mcommerce experience at Covent Garden. Over the weekend, eBay played an important role in the mobile commerce and social experience available at a Covent Garden event in London, which was designed to help to reveal what the top Christmas gift items would be this year in the United Kingdom. The online auctions site drove the event with its experience as a leading retailer for more than 15 years. The site analyzed its own data, which has been collected from actual consumers who have…

Mcommerce web slowed to a crawl from massive Cyber Monday use

11/29/201211/28/2012 Jesse Collins

Mobile websites took over twice as long to load throughout the online discounts and offers. While Cyber Monday showed record breaking mcommerce performance for sales, the tremendous number of smartphone and tablet shoppers that swamped the mobile web generated delays that considerably slowed down site loading times. Some of the delays faced by smartphone and tablet users mirrored the lineups on Black Friday. The average load time on Cyber Monday was 18 second longer than it would typically be. This, according to the Keynote Mobile Commerce Index. The web and…