Groupon may become a dominant mobile commerce platform

Groupon Mobile commerce

Groupon focuses on mobile in order to secure future growth Groupon had once been one of the fastest growing companies in the world, but this growth has slowed to a crawl over the past two years. The company had once boasted of $2 billion in annual revenue, but recent problems have caused a significant change in leadership and Groupon’s business plan. In order to become more engaging to a new generation of consumers, Groupon has set its sights on the mobile sector. While Groupon had been working to establish a…

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Mobile commerce up by 9 percent at Groupon

Groupon Mobile commerce

The company saw this spike in its shares when the rating was changed from Buy to Hold. Groupon has experienced a notable rise in its shares – almost 9 percent – due to a move that was made in this mobile commerce leading company that increased its share by $1.02, closing at $12.57 at the time that this article was written, when its share rating was raised from Buy to Hold by Jordan Rohan at Stifel Nicolaus. He also set a price target of $16 for the company’s shares due…

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Groupon positioned to become a leader in mobile commerce

Groupon Mobile Commerce

Groupon sees promise in mobile commerce sector Acclaimed daily deals pioneer Groupon believes that it is in an ideal position to become a leader in the mobile commerce sector. The company has announced that nearly 50% of its revenue comes from purchases made from mobile devices. According to CEO Eric Lefkofsky, Groupon is quickly adapting to a world where consumers are more comfortable with spending copious amounts of money through their mobile devices. Groupon has been working to accommodate these consumers more aggressively over the past few years. Groupon app…

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Mobile commerce is now Groupon’s main focus

Groupon Mobile commerce

The daily deals site has announced that it is now primarily a site for smartphone and tablet users. Groupon has just recently released its second quarter sales report and has revealed that it is performing better than expected, and that it is mobile commerce that can take the credit for this achievement. Although it started off as a site for desktop and laptop users, a growing number of wireless device shoppers are using it. The popular daily deals site has announced that nearly half of the North American Groupon transactions…

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T-commerce added to Groupon mobile app updates

Groupon Mobile commerce

The daily deal site has added to its application in order to boost the prominence of search. Groupon has just announced that it has made considerable updates to its mobile app by increasing the importance of search – through a magnifying glass that is located on the bottom right of its application pages – and by supporting t-commerce on ten inch devices. Now that the e-retailer has such as large number of daily deals, it is making them easier to find. It has become clear to Groupon that it has…

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Groupon sees 30 percent growth in mobile volume

Groupon Mobile Commerce

The number of transactions occurring over smartphones and tablets is on the rise. Mobile is more important now than ever before for Groupon, the daily deals giant, as consumers use their smartphones and other devices to view and buy into the deals. The company reported that its April results showed that mobile devices represented almost 30 percent of all of its transactions in North America. This was an increase of 5 percent over the data from the end of last year. Andrew Mason, the CEO of Groupon, wrote about the…

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