Green mobile marketing practice is a win, win!

mobile sustainability movement

Sustainability is something more people are becoming interested in. As environmental concerns begin to become more fervent, a number of companies have increased their efforts to become more eco-friendly. As mobile technology becomes ever more prevalent, a mobile sustainability movement is underway led by the QR code. More companies are making use of the codes to promote their sustainability projects in the hopes that a new generation of tech-savvy, eco-conscious consumer will jump on board. According to a report from comScore MobiLens, a global leader of digital marketing intelligence research,…

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