Apple Pay may have a major impact on the NFC technology market

Apple Pay Logo nfc technology mobile wallet

New mobile payments service is causing the NFC market to surge Apple Pay has been launched and it has already manage to cause a stir in the mobile payments space. The launch of the new service has been supported by a wide range of retailers, all of whom have shown strong interest in the mobile space. While Apple has succeeded in drawing more attention to mobile shopping and payments, the company’s new service may have an unintended effect on the NFC market. NFC is gaining more attention, thanks to Apple…

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Google to begin pushing its mobile payments service

Google Wallet Mobile Payments

Google aims to compete with Apple in the mobile commerce market Google is gearing up to compete with Apple in the mobile payments space. Apple’s new digital commerce platform, called Apple Pay, was recently launched and it has already had a major impact in the mobile world. For its launch, Apple Pay acquired a wealth of retail and financial partners, all of whom had shown strong interest in engaging mobile consumers. These partners have helped expand the availability of Apple Pay, but Google wants consumers to know that Apple is…

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Mobile payments marketplace in US prepares for two major systems

Mobile payments - Isis wallet

The announcements we reported to you from Money2020 last week have the U.S. waiting for the rollout. Last week, we brought the latest announcements from Money2020, as they were happening, including the announcement of two major mobile payments systems, the technologies that they would be using, and the fact that they are both preparing to launch in the United States very soon. These services claim that they will make transactions more appealing to both merchants and consumers. It was also clear that in the mobile payments universe, the winners were…

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Mobile payments strategy includes ban on plastic credit cards

LevelUp app mobile payments

In order to help boost the adoption of the service some merchants have tried to eliminate the alternative. The mobile payments industry has faced a large amount of struggle in terms of consumer adoption, even after merchants have started to update their systems and accept this form of transactions. Even the largest players, who have spent billions on systems and marketing, have yet to succeed. Google Wallet and Isis are two of the largest mobile payments systems currently in place, and yet they are seeing very limited use by consumers.…

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Mobile payments checkout now available at Rockport

The footwear company has now implemented Google Wallet. Rockport, a footwear company, has announced that its mcommerce site now features a checkout service that uses Google Wallet mobile payments, so that smartphone users will be able to purchase their boots, shoes, and accessories from their favorite devices. The integration of this new platform was accomplished by the Unbound Commerce service provider. The platform also includes a number of other mcommerce features to mirror the overall infrastructure that the company has established on its standard desktop website. Rockport has chosen Google…

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