Tag: Google app

Radio Shack poised to begin accepting mobile payments through Google Wallet

Stephanie Beck
Radio Shack Mobile Payments

Radio Shack has announced that it will be one of the first retailers that will be taking advantage of the latest mobile payment technology being offered through Google Wallet. This announcement follows a press conference made by Google in June, when it divulged its new partnerships with credit card companies and banks that would bring near field communications (NFC) payments to phones running on their Android operating system. The start of the service was through the Nexus S phone, but NFC will be a part of all future Android phones,…

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Will QR codes make it to the next level in mobile marketing?

Stephanie Beck

Despite reports that QR code use has risen some 1,200% in the last year, the codes seem to have a long way to go if they want to be popular with the next generation. According to a recent survey conducted by Dubit, a research firm that has worked with children for more than a decade, QR codes may not be as popular as once believed. The new study was conducted in the UK with more than 1,000 British teenagers. The survey found that 72% of people between the ages of…

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Promotional goods with QR Codes

L. Green

MagiCubes, a promotional goods manufacture, recently added QR Codes to all their products as a way of attracting more customers, and for the current ones to be more actively involved. Developed by PTI Corporation, MagiCubes are 3D advertisements in the form of puzzles that come in various shapes. These images are in excellent graphics wherein they can be changed into various shapes. Some are in quite simple ones like cubes which can be iconic or 20 sided diamond while others have more creative signs such as beer and soda cans. These…

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New QR Code analytics platform released

Jesse Collins

Mobile Tag, a leader in both 2d and 1d barcode marketing solutions, have debuted their latest universal platform for NFC TAG management. Having spent two years in development, this platform is being tailored to help businesses manage the tags, such as QR codes, used in their communication campaigns. The platform will let businesses configure the different aspects of QR codes and other barcodes. They will be able to link 1d barcodes (UPC and EAN) to online content and make them function much the same way as QR codes. Businesses will…

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Looking through Goggles at Google!

Andrew Hobbs

Google unveiled an updated application for Android and Apple smartphones today. Dubbed “Goggles” the application is a visual scanner and offers faster bar code and QR code scanning. The update comes with enhanced recognition for printed QR codes, with the user simply having to take a picture of the ad. Goggles will also return results on the product as well as information on the brand and company, reviews, and even if there is a better deal to be found. Using Google’s search along with the scan will provide an unending…

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