Candy Lab attempts to tackle interactive marketing issues Augmented reality is all the rage these days. Consumers are taking to augmented reality like a seal to water, which has created a promising opportunity for advertisers looking to connect with these tech-savvy individuals. Though advertisers are well aware of the marketing potential of augmented reality, few have found a way to engage consumers in an effective manner that is not considered intrusive. An augmented reality startup called Candy Lab may have the answer to this problem. Cachetown app turns advertisements…
Read MoreCandy Lab aims to make marketing more robust with augmented reality
