Tag: Frost & Sullivan

Mobile commerce is on the rise in New Zealand

Jorge Gonzalez
new zealand mobile commerce

New report highlights the growth of mobile commerce throughout New Zealand Frost & Sullivan has released a new report concerning the New Zealand mobile commerce market. A growing number of consumers are beginning to use their mobile devices to shop online. Many of the country’s retailers are beginning to accommodate these consumers by offering them e-commerce services and allowing them to pay for goods at physical stores using nothing more than a smartphone. Over the coming years, mobile shopping activity throughout New Zealand is expected to spike. Mobile spending to…

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Mobile commerce has a bright future in Austrlia

Stephen Vagus
Mobile games Australia

Report highlights trends emerging in the Australian mobile sector Frost & Sullivan has released a new report titled “Australian Mobile Commerce Market 2014.” The report highlights the trends that have emerged throughout Australia and aims to shed some light on the progress that mobile payments have made in the country. Mobile shopping has been growing more popular in Australia recently as more retailers have begun accepting mobile payments. The growth of mobile commerce has been supported by some of the country’s largest financial institutions as well. Mobile spending to reach…

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Mobile marketing to be worth $682 million in 5 years

Sam Lambert
mobile ads spending marketing

The advertising market over smartphones and tablets in Australia is expected to grow rapidly. According to a recent report from Frost & Sullivan, mobile marketing is predicted to rapidly grow over the next five year, to the point that it will reach $682 million by the close of 2018. The report also indicated that 70 percent of the advertising over this channel will be geared toward tablets. The analysts at Frost & Sullivan believe that the mobile marketing ecosystem in Australia will experience a compound annual growth rate (CAGR) of…

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Mobile commerce industry in need of new partnerships

Stephen Vagus
Mobile Commerce Industry

Report shows the need for new partnerships to secure the growth of t he mobile commerce industry Frost & Sullivan, a business research and consulting firm, has released a new report concerning the adoption of NFC technology and the state of the mobile commerce industry. Mobile commerce has become a popular concept, but has had trouble moving beyond the conceptual stages. Though mobile payment systems currently exist, the availability of NFC-enabled mobile devices has made it difficult for consumers to make use of them. If the companies that are currently…

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Frost & Sullivan report suggests sophisticated augmented reality three to five years away

Stephen Vagus
Augmented Reality glasses

Augmented reality to match Google expectations with Project Glass may need time to mature before it is ready for the market. Augmented reality seems to be cropping up everywhere these days. Recently, the technology has been used in a multitude of mobile applications and as a feature for new gadgets. This proliferation has led some to believe that augmented reality has become a major part of society, or will be in the very near future. A new report from Frost & Sullivan, a business research and consulting firm, indicates that…

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