New form of QR code boosts mobile commerce through instructional encouragement to scan

QR Codes shopping for men

  Survey says…half of mobile campaigns have implemented a QR code. Scanbuy.com data has indicated that half of all marketers have already implemented QR codes as an element of their overall mobile marketing, and an additional 86 percent intend to incorporate it into their mobile commerce efforts in the future, making it clear that these barcodes are growing in popularity. The question that remains is whether or not it will have the desired impact on consumers and whether or not they will actually use them. Though the awareness of QR codes,…

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