Why do schools like QR codes so much?

QR codes have made their way to the campuses of Abilene Christian University. On Tuesday, students were offered a free barcode scanning app for their smart phones, encouraging students to take advantage of the new codes riddled throughout the campus. The codes are allowing students to access digital content on their mobile devices and will help them connect with fellow students. The codes will also be used to promote school events. The school’s library has already implemented the codes as a way to give students additional access to the facility’s…

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thwapr…a new way to share

Thwapr Inc., a leading provider of social media sharing services, has announced that their service will now be compatible with QR codes. This will help companies that make use of the company’s platform enhance their marketing campaigns by adding codes linked to dynamic online content. QR codes and Microsoft Tags will be developed by Thwapr and then integrated into campaigns according to client’s specifications. “We are supporting QR codes as a way for marketers to reach customers and fans with branded content,” says Thwapr CEO, Bruce Goldstein. Thwaor is taking…

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