There can be no doubt that QR codes are becoming vastly popular. Both businesses and individuals are finding uses for the codes that range from expansive marketing campaigns to personal branding. The codes are not only grabbing the attention of tech-savvy companies and consumers, however, they are also attracting the notice of people looking to exploit their rampant popularity. The number of malicious QR codes is growing and most mobile consumers are entirely exposed to the risk such codes present. Symantec, a renowned security firm, has created the world’s first…
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Mobile customers of Sallie Mae to learn more about financial responsibility
Sallie Mae – a financial services organization with a specialty in education – has announced that its banking customers will now be able to take advantage of some mobile features that will assist them in improving their money management skills. This new mobile feature from Sallie Mae will give account holders a way to transfer money, pay bills, or view account transactions and balances while they’re on the go, using an iPhone app. Furthermore, a new SMS feature will allow them to send and receive text messages relating to money…
Read MoreThe latest in mobile travel apps loaded with AR browser options
More cities are making use of Smartphone’s and augmented reality (AR) apps to capitalize on tourism and assisting visitors in finding restaurants, shopping and places to visit. One of those places is Hong Kong. The Hong Kong Tourism Board (HKTB) teamed with Cathay Pacific Airways to introduce mobile apps for tourists. The Hong Kong Tourism Board and Cathay Pacific Airways introduced a combined effort project; one of the first Smartphone travel application series in the world to incorporate augmented reality. Their “Discover Hong Kong” mobile app series was introduced May…
Read MoreArt lover’s get ready to scan!
A new group of volunteers calling themselves the Pervasive Bordeaux have begun using QR codes recently. Pervasive Bordeaux aims to bring entertaining cultural experiences to more people and believe that using the codes will accomplish this goal. The group has recreated some of the most famous paintings from the Italian Renaissance and has been working with Italian restaurants to supply them with table cards attributed with QR codes. When scanned, the codes bring diners to a mobile site where they can see the paintings. Commentary on art pieces is…
Read MoreGroupon Now promises to bigger and better!
Groupon introduces Groupon Now, the company’s innovative mobile app tool that is designed to change how the people eat, play and shop. The app will be released next month, which will be an addition to the various deals of Groupon wherein specific deals on time and location will be provided. When the app is opened, there will be two options provided and these are “I’m hungry” and “I’m bored.” There is a wide range of choices available for each of the choices which depend on the user’s time and location.…
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